Chelsea Football Club has announced an exciting new partnership with DAMAC Properties, bringing the iconic football brand to Dubai’s real estate scene.
The partnership will lead to the creation of Chelsea Residences by DAMAC, a first-of-its-kind, football-themed residential project in Dubai Maritime City, the city’s newest beachfront location.
A Football-Inspired Seafront Lifestyle
The upcoming Chelsea Residences will feature over 1,400 seafront units, each offering stunning views and access to Chelsea-branded amenities focused on health, fitness, and high-performance living.
From concierge services to training-style spaces inspired by elite sports facilities, every corner of the development will reflect the spirit and style of Chelsea FC.
DAMAC on Chelsea Team Shirts
As part of the partnership, DAMAC’s logo will appear on Chelsea’s match shirts for the rest of the season. The branding will make its debut on Thursday during the UEFA Conference League semi-final against Djurgarden.
Leaders React
AmiraSajwani, Managing Director of Sales & Development at DAMAC Properties, said: “This isn’t just about real estate, it’s about creating a unique lifestyle that reflects Chelsea’s legacy and relentless pursuit of excellence.”
Jason Gannon, President and COO of Chelsea FC, added: “We’re thrilled to bring Chelsea to life in Dubai through this innovative project with DAMAC. It’s a major step in expanding our global presence.”
With over 35 years of experience in journalism, copywriting, and PR, Michael Gomes is a seasoned media professional deeply rooted in the UAE’s print and digital landscape.
The rental process in the UAE is getting a major digital upgrade, with tenant credit checks slowly becoming part of the leasing journey.
For many residents who have rented abroad, sharing a credit score may already feel familiar. But in the UAE, the concept is still new, and importantly, fully based on tenant consent.
How the new system works
The new Tenant Screening solution, launched by Etihad Credit Bureau in collaboration with UAE PASS, allows landlords to request access to a prospective tenant’s credit score.
Here’s the key detail:
Tenants receive a request through UAE PASS
They can approve or reject access themselves
No credit information is shared without consent
The goal is to create a more transparent and efficient rental process while keeping financial data secure.
Why landlords want it
For landlords, the system offers verified financial insights that may help assess payment reliability, especially for:
Luxury properties
High-value rentals
Multiple post-dated cheque agreements
The credit check is designed to complement existing requirements, such as:
Salary certificates
Emirates ID
Visa verification
Howtocheck your UAE credit score
Visit the official AECB platform or download the app
Log in using UAE PASS or register with:
Emirates ID
Mobile number
Email address
Verify your identity using the OTP sent to your phone
Select Credit Score Report
Pay:
Dh10.50 for the score only
Dh84 for the full credit report (including VAT)
Receive your score instantly in PDF format
Strong credit profile benefits
While some renters may initially see it as another step, supporters say the system could actually make approvals faster and smoother.
In competitive rental markets such as Dubai and Abu Dhabi, a strong credit profile could help tenants stand out and reassure landlords during the application process.
Officials say UAE PASS plays a critical role by acting as the secure gateway for all approvals, ensuring users remain in control of their personal financial information.
The system is currently optional, but experts believe tenant screening could become increasingly common as the UAE rental market continues to modernise.
ANAROCK Group has announced a major leadership reshuffle as it looks to expand its footprint across the Middle East and Europe, with a strong focus on Dubai’s growing real estate market.
The independent real estate consultancy said the appointments come as the region enters a new phase of growth, driven by rising investor confidence, infrastructure expansion and increasing demand across residential and institutional real estate sectors.
New leadership appointments
Anuj Kejriwal has been appointed CEO, EMEA, while continuing his current role as Founding Partner and Head of Retail Advisory.
In his expanded position, Kejriwal will oversee the rollout of ANAROCK’s institutional advisory services across the Middle East, including capital markets, land services, consulting and valuation.
The company said Dubai will act as the launchpad for its wider regional expansion strategy before moving into broader European markets.
Meanwhile, Aayush Puri has been named CEO – Residential, Middle East and CEO of ANAROCK Channel Partner (ACP).
He will lead the firm’s residential business across the region while continuing to oversee the international operations of ANACITY, the group’s proptech and property management platform.
Focus on Dubai’s growth
According to ANAROCK, Dubai’s real estate market remains one of the key long-term growth drivers for the company, supported by strong economic fundamentals and sustained investor demand.
The firm also plans to hire senior local talent across consulting, residential and capital markets divisions as part of its expansion push.
Anuj Puri, Chairman of ANAROCK Group, said the leadership changes reflect the company’s commitment to strengthening its regional presence and capturing new cross-border opportunities in one of the world’s most dynamic real estate markets.
Set against the backdrop of Khorfakkan’s mountains and coastline, His Highness Sheikh Dr Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah, on Thursday inaugurated the new Khorfakkan Resort, a Dh700 million waterfront development designed to elevate tourism and lifestyle living on Sharjah’s east coast.
Stretching along Khorfakkan beach, the resort brings together 573 residential units, from one-bedroom apartments to spacious four-bedroom homes, many overlooking sweeping views of the sea, mountains, beach and city skyline.
Developed by Asas Real Estate, the project spans 330,000 square feet, with a built-up area reaching 1.4 million square feet, adding another landmark destination to the emirate’s growing hospitality and tourism portfolio.
What the resort features:
16 retail outlets
A private beach
Outdoor swimming pools
Elevated green spaces covering 100,000 square feet
Gym and sports facilities
Integrated hotel-style services
The luxury property is located close to Khorfakkan Amphitheatre and the city’s waterfall attraction, adding to its appeal for residents and visitors.
Officials said the project is expected to support Khorfakkan’s growing tourism sector while creating new investment opportunities through freehold ownership options.