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UAE shopping alert: Up to Dh200,000 in fines or jail if found promoting fake products online 

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UAE residents are being warned that advertising or selling fake products online isn’t just a shady practice, it’s a criminal offence punishable by hefty fines of up to Dh200,000 and jail time. According to legal expert Adnan Obaid Al Shaali, such acts fall under electronic fraud, as per Article 40 of the Federal Law No. 5 of 2012 on Cybercrimes.

Using fake social media accounts or websites to deceive buyers into purchasing non-existent or counterfeit goods could lead to serious legal consequences, not just minor commercial penalties.

Article 11 of the same law also covers the creation of fake websites or accounts falsely attributed to individuals or entities, carrying penalties of:

  • Imprisonment
  • A fine between Dh50,000 and Dh200,000, or both.

If the fake platform is used to defame the person or business it impersonates, the penalty increases to a minimum of two years in jail.

Bounced cheques: No longer criminal but still enforceable through courts

While bounced cheques are no longer a criminal offence in most cases, thanks to recent legal reforms in the UAE Commercial Transactions Law,  they remain legally enforceable through civil courts.

Here’s how cheque holders can recover their money:

Step 1:

Obtain an official bank notification or endorsement on the back of the cheque confirming “insufficient funds,” along with a certificate detailing the issuer’s account status.

Step 2:

Submit an Execution Request to the civil court, attaching:

  • The bounced cheque
  • The bank certificate
  • Proof of debt

Step 3:

The court will notify the debtor, who must settle the amount within 15 days of receiving the notice.

As a precaution, cheque holders can request the court to impose a travel ban on the debtor until the amount is paid.

However, a bounced cheque may still lead to criminal action if used in:

  • Fraudulent schemes
  • Forgery
  • Intentional balance withdrawal before the due date
  • Illegal instructions to banks to block payments

Real vs Replica vs Fake: What Every Shopper Should Know in Dubai

When shopping in Dubai, whether online or at bustling markets like the Gold Souk, it’s essential to understand the difference between real, replica, and fake products. Many store profiles, especially online sellers, label their goods as “first copy,” “second copy,” or “third copy”, terms that refer to how closely a product resembles the original.

Here’s how to tell them apart:

 Real (Original)

  • Manufactured by the official brand.
  • Highest quality and craftsmanship.
  • Sold only in authorised stores or official retail outlets.
  • Comes with genuine certification, warranty, and support.

 Replica (First/Second/Third Copy)

  • First Copy: High-quality imitation, closely resembles the original, often using similar materials.
  • Second/Third Copy: Lower-grade replicas with more noticeable differences in design and durability.
  • Replicas are not the same as fakes, some brands are aware of or even unofficially approve licensed replicas for a share of profit.
  • Typically half the price of the real product, but still far more expensive than outright fakes.

Fake (Knockoff)

  • Poor imitations made without permission.
  • Often bear a copied logo or name but lack accuracy, quality, or safety standards.
  • Materials used may be substandard or even harmful (e.g., unsafe chemicals in cosmetics or dangerous electronics).
  • May not function properly, and buyers have no recourse if anything goes wrong.

Common Tourist Mistakes in Dubai

Even savvy travellers can fall for scams. Here are some real-life examples to watch out for:

Stick to official stores: Always buy expensive or branded items, such as watches, electronics, or jewellery, from licensed shopping malls or official outlets, not market stalls or

At the Gold Souk: There are three types of gold, pure gold, not quite gold, and not gold. Unsuspecting tourists can be sold base metals as “22K gold” in less reputable shops.

Too-good-to-be-true gadgets: If someone offers you the latest iPhone for Dh800 on the street, run. It may have an Android OS, dual SIM, a micro USB port, and be worth just Dh150 elsewhwere.

With over 35 years of experience in journalism, copywriting, and PR, Michael Gomes is a seasoned media professional deeply rooted in the UAE’s print and digital landscape.

Announcements

Ajman to launch new Rental Dispute Resolution Centre under 2026 law

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Ajman has announced the establishment of a new Rental Dispute Resolution Centre, aimed at streamlining landlord-tenant disputes and strengthening stability in the emirate’s real estate sector.

His Highness Sheikh Humaid bin Rashid Al Nuaimi, Supreme Council Member and Ruler of Ajman, has issued Law No. (1) of 2026, formally creating the centre and replacing the existing rental disputes committee.

Clearer, Faster Rental Dispute Resolution

The new law introduces transparent and clearly defined mechanisms for reviewing and adjudicating rental disputes, with the objective of:

  • Protecting the rights of landlords and tenants
  • Enhancing confidence in Ajman’s property market
  • Supporting a stable and attractive investment environment

Jurisdiction and Scope

The specialised centre will have authority over all rental-related disputes between landlords and tenants, including:

  • Residential and commercial properties
  • Properties located within free zones

Cases will be handled using procedures aligned with recognised legal and judicial standards, ensuring fairness and consistency.

Boosting Market Stability

Officials said the new centre is designed to:

  • Speed up dispute resolution
  • Reduce litigation timelines
  • Ensure swift and effective justice

The move is expected to contribute to social and economic stability in Ajman’s leasing and real estate sector, while reinforcing investor confidence.






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Abu Dhabi updates traffic diversion rules, Darb tolls to boost road safety and efficiency

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The Integrated Transport Centre (ITC) has announced new amendments to Abu Dhabi’s traffic diversion regulations, aimed at improving traffic flow, safety and compliance at construction and roadwork sites across the emirate.

The updated framework strengthens oversight of traffic permits, enhances enforcement powers and introduces clearer procedures for emergency works.

Key Changes to Traffic Diversion Rules

Under the revised regulations:

  • Definitions related to traffic permits and No Objection Certificates (NOCs) have been updated to improve clarity
  • Traffic permits are non-transferable; any attempt to transfer a permit will render it invalid
  • Emergency works may proceed without prior permit approval, provided all road safety requirements are met
  • ITC must be notified before emergency work begins, and a formal permit application must be submitted within 24 hours if work exceeds 12 hours

Permit Suspension and Enforcement Powers

The amendments grant ITC expanded authority to:

  • Temporarily suspend issuing traffic permits based on site conditions or safety risks
  • Reject extension requests or cancel permits if requirements are not met
  • Take action against entities that exceed approved timelines or commit repeated administrative violations

The schedule of violations and fines has also been updated to reflect current standards, with conflicting older provisions officially repealed.

Training, Inspections and Compliance

ITC said the changes followed specialised workshops and training programmes for contractors, consultants and relevant stakeholders to ensure proper implementation of safety standards.

The Centre will continue inspection campaigns and field visits, with fines imposed on violators to:

  • Protect road users and workers
  • Maintain public safety
  • Safeguard road infrastructure

Changes to Abu Dhabi’s Darb Road Toll System

Separately, ITC (Abu Dhabi Mobility) confirmed updates to the Darb road toll system.

New Darb Toll Timings

  • Morning peak: 7am to 9am (unchanged)
  • Evening peak: 3pm to 7pm
  • Toll-free: Sundays and official public holidays

The Dh4 toll per gate crossing remains unchanged.

Removal of Toll Caps

The revised system removes:

  • Daily toll cap of Dh16
  • Monthly caps of Dh200, Dh150 and Dh100 for first, second and additional vehicles

Exemptions Remain

Existing exemptions continue for eligible groups, including:

  • People of Determination
  • Low-income families
  • Senior citizens and retirees

The Darb system is operated by Q Mobility, a subsidiary of ADQ, in coordination with relevant authorities.







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Entertainment

Dubai launches ‘Dubai+’ family streaming platform to boost digital media and creative economy

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Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, Second Deputy Ruler of Dubai and Chairman of the Dubai Media Council, has approved the launch of Dubai+, a new family-oriented digital media platform, reinforcing Dubai’s ambition to become a global hub for digital media and the creative economy.

The approval came as Sheikh Ahmed chaired the Dubai Media Council’s first meeting of 2026 at Dubai Media, where members reviewed sector strategies and plans to strengthen content creation, innovation and local production capabilities.

What is Dubai+?

Dubai+ will offer a wide range of family-friendly content, bringing together:

  • Local and Emirati productions
  • Arab series and films
  • International entertainment

The platform reflects Dubai Media’s integrated digital ecosystem strategy, responding to shifting viewer habits and the growing demand for high-quality, on-demand digital content.

“We believe media is a strategic force that shapes awareness, supports development and builds trust,” Sheikh Ahmed said. 

Boosting Local Film and Content Production

The Council also reviewed plans to:

  • Enhance local production capabilities
  • Support cinema as a cultural and creative industry
  • Invest in programmes that drive creative and economic growth

Samr Al Marzooqi, Director of Films and Production at the Dubai Media Council, outlined upcoming initiatives aimed at showcasing Emirati and international talent while strengthening Dubai’s film sector.

Next Phase of Growth

Mona Al Marri, Vice Chairperson and Managing Director of the Dubai Media Council, said the next phase will focus on monitoring implementation and ensuring measurable outcomes across the sector.

Secretary General Nehal Badri added that priorities include encouraging private sector participation, accelerating content development, and investing in talent, advanced production technologies and future-ready capabilities.








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