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UAE tops global soft power index in Mena region

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The United Arab Emirates has been ranked first regionally and 10th globally for Influence in the Global Soft Power Index (GSPI) 2022.

The UAE advanced to 15th place globally in the overall GSPI ranking, up from last year’s 17th in the GSPI 2021. The country sits at the top in the region and remains at the forefront of the countries in the Middle East and North Africa, achieving progress in all indicators and sub-indicators.

In a tweet posted on his official Twitter account, His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister and Ruler of Dubai, said, “The GSPI 2022 ranked the UAE as the 10th globally and first regionally in its overall influence in soft power. This reflects our leading position and good reputation worldwide.”

He added, “More than 100,000 respondents worldwide chose the UAE as the first regionally and 15th globally in the Global Soft Power Index 2022. Our country also ranked 10th globally in its influence, enhancing our status and positive impact.”

Sheikh Mohammed stressed that the country’s progress in all indicators and sub-indicators results from the unique model it provides.

He noted, “The UAE’s soft power lies in its development model, which brings together the best ideas and minds across the world and gathers people of all races to build the best development experience in the world.”

The UAE continued its progress in the GSPI 2022, developed by “Brand Finance” British company. The index interviewed more than 100,000 people from 101 countries worldwide to assess the various axes of soft power and its positive influence. The UAE’s overall Soft Power score improved more than 11 percent, progressing to 15th place globally, up from 17th place in 2021.

The UAE’s performance in the 2022 Index that included 120 countries had many core strengths, including its distinguished position as a leading destination for business and trade, the ease to do business within a stable economic environment.

Also, the country has a positive impact as the most influential in the region and its reputation as one of the most generous and helpful countries internationally. The UAE has improved its reputation among developed nations during the past year.

The UAE also recorded an outstanding performance in the main indicators during 2022 compared to 2021. The UAE ranked 10th globally in the “Overall Influence” index compared to 12th in the previous year. The UAE ranked 20th globally in the “Reputation” index.

The UAE achieved an overall stable performance in all pillars, especially in the ‘Culture and Heritage’ pillar, where it ranked the 24th, by advancing seven positions from 2021, where it ranked the 31st.

The UAE’s performance on the ‘International Relations’ pillar has shown genuine improvement, as it ranked 11th up from last year’s 16th ranking, showing a strong reputation for being “Influential in diplomatic circles” and “Helpful to other countries in need”. The country’s improving perceptions regarding environmental protection could move UAE into the top 10 in the future.

Also, the UAE ranked first regionally and 10th globally in the ‘Influence’ pillar, the 10th globally in the “Influential in diplomatic circles”, and the 11th globally in the ‘International relations’ pillar. The UAE’s reputation score has marginally improved, and it has moved up to 20th globally, by far the highest among all Arab nations.

Business

Rupee hits record low: Should UAE residents send money now or wait?

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The Indian rupee has fallen to a record low, offering UAE-based expats one of the most favourable exchange rates in recent months for sending money home.

The Indian rupee was trading at around Rs25.93 per dirham, according to XE, while weakening to 95.25 against the US dollar.

For Indian residents in the UAE, the shift means more rupees per dirham, making it an attractive time to remit funds for expenses such as school fees, family support, or loan payments back home.

A Dh1,000 transfer could fetch around Rs25,930 (before fees), prompting increased activity at exchange houses, where customers often wait for such rate movements to make larger transfers.

The Reserve Bank of India has taken steps to stabilise the currency, including dollar sales through state-run banks, though the impact has been limited as global pressures persist.

What it means for expats

For UAE-based expats, the current exchange rate makes this a strong window to send money, especially for large transfers like school fees, property payments, or savings.

If you’ve been waiting for a better rate, this could be a good time to act. However, currencies can remain volatile, and small gains can be offset by exchange house fees. Some residents prefer to split transfers (send part now, part later) to balance risk.

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Announcements

How to get an industrial licence in Sharjah for just Dh1,000

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Sharjah offers a Dh1,000 industrial licence at the ‘Make it in the Emirates’ forum

New Sharjah initiative cuts the cost of starting industrial businesses

UAE entrepreneurs can launch factories in Sharjah for Dh1,000

Sharjah boosts manufacturing sector with new investor incentives

‘Make it in the Emirates’: Sharjah unveils low-cost industrial licence

Sharjah targets investors with fast-track industrial setup offer

Big opportunity for entrepreneurs as Sharjah lowers licence costs

Sharjah strengthens position as industrial hub with new initiatives

Sharjah is stepping up efforts to attract industrial investment, as the Sharjah Economic Development Department (SEDD) and Sharjah Foundation for Supporting Entrepreneurship take part in the latest edition of the Make it in the Emirates forum.

For entrepreneurs and expats looking to start or expand industrial ventures, one of the standout announcements is a special initiative offering instant industrial licences for just Dh1,000, covering all permitted industrial activities in the emirate.

Officials say the move is part of a broader strategy to simplify business setup, reduce costs, and accelerate project launches, making it easier for investors to enter the market.

Speaking at the forum, Hamad Ali Abdulla Al Mahmoud said the initiative reflects Sharjah’s commitment to building a diversified, knowledge-based economy, while supporting innovation and long-term growth in the industrial sector.

Beyond licensing, SEDD is also using the platform to connect with global manufacturers and industry leaders, aiming to build partnerships that support technology transfer and enhance the quality and global reach of Made in Sharjah products.

For business owners and aspiring founders, the initiative offers lower entry barriers, faster setup processes, and access to funding and support services.

How to apply for an industrial licence

Setting up an industrial business in Sharjah is becoming faster and more accessible. Here’s a simple breakdown of how to apply through the Sharjah Economic Development Department (SEDD):

1. Choose your activity
Select the industrial activity you want to operate. This licence covers a wide range of permitted manufacturing activities in Sharjah.

2. Submit your application
Apply through SEDD’s official website, service centres, or via initiatives promoted at the Make it in the Emirates forum.

3. Provide required documents
Typically includes:

  • Passport/Emirates ID copy
  • Business details
  • Initial approvals (if required for specific activities)

4. Get instant approval
The initiative offers fast-track processing, allowing many applications to be approved quickly.

5. Pay the fee
Pay the Dh1,000 licence fee, which covers all permitted industrial activities under this offer.

6. Start operations
Once approved, you can begin setting up your industrial project and access additional support services.

Entrepreneurs can also tap into funding, advisory, and training support through Sharjah Foundation for Supporting Entrepreneurship to help grow their business.

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Companies

Workplace safety in Sharjah gets boost with new proactive team

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Workplace safety is getting a stronger push in Sharjah, as Sharjah Police has introduced a specialised team to help companies improve compliance with occupational health and safety standards.

The initiative, led by the General Directorate of Prevention and Safety, focuses on identifying unregistered companies, registering them within the system, and providing hands-on training and technical support under the Sharjah Occupational Safety and Health System.

For businesses and workers across the emirate, many of them part of the UAE’s diverse expat community, the move aims to create safer, more sustainable work environments while reducing workplace incidents.

Rather than waiting for issues to arise, the new team reflects a shift towards a more proactive prevention model, according to Brigadier Dr Ahmed Saeed Al Naour. The approach focuses on helping companies understand risks, meet safety requirements, and strengthen their readiness using modern safety practices.

Through field visits, training programmes, and ongoing consultations, authorities hope to raise awareness of best practices and ensure they are effectively implemented on the ground.

Officials say the initiative also supports business continuity, helping companies operate more efficiently while protecting employees, an increasingly important factor for organisations looking to attract and retain talent in the UAE.

Colonel Jassim bin Talai’a added that building a culture of safety is a shared responsibility, encouraging companies to actively engage with the programme and take advantage of the support offered.

For workers, this means safer day-to-day working conditions, fewer risks on-site, and greater awareness of their rights and safety procedures, as more companies are guided to meet proper standards and prioritise employee wellbeing.

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