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SurveySparrow expands footprint in MENA region with regional office and State-of-the-art Data Center

SurveySparrow, has announced further expansion of its operations in the Middle East and North Africa (MENA) region by opening a state-of-the-art data center in the UAE and a regional office in Dubai Silicon Oasis. This strategic move underscores SurveySparrow’s commitment to serving clients with unparalleled, localized service in the buoyant MENA market.

The cutting-edge data center highlights SurveySparrow’s dedication to data security. The company firmly believes in ensuring that customer data remains safe and secure, a top priority in today’s digital landscape.

Shihab Muhammed, Founder and CEO of SurveySparrow said, “We are thrilled to embark on this new journey in the MENA market. This region is a dynamic hub of innovation, culture, and growth. Dubai is a gateway to the MENA and GCC region, which has some of the best global brands such as Emirates, and Etisalat and prominent banks like Mashreq. With our expertise in crafting highly engaging feedback surveys and delivering better completion rates, we look forward to helping businesses in the region connect with their audiences in meaningful ways.”

Aldrin Kenneth, an industry veteran with over two decades of experience in the GCC region, has joined SurveySparrow as the Director of the Middle East and Africa division. His expertise is expected to accelerate the company’s growth trajectory in this promising market.

Aldrin Kenneth, Director of Middle East and Africa, SurveySparrow said, “I’m determined to establish SurveySparrow as a leader in innovative customer experience solutions and the voice of customer segment in the GCC market. SurveySparrow’s commitment to creating engaging and conversational surveys resonates with my belief in the power of personalized interactions. I’m excited to contribute my expertise to provide a distinctive insight into customer expectations and challenges.”

SurveySparrow’s expansion plans in the MENA region include offering multilingual surveys with Arabic support to enable brands to communicate effectively in specific customer languages. The company’s capabilities cater to various industries, such as retail, hospitality, healthcare, and automobiles, among others. Some of the notable clients include Dubai Tourism, Neom, Shurooq, Majid Al Futtaim (MAF), and Eros Group. As a prominent thought leader in experience management, SurveySparrow will host a premium event titled RefineCX where eminent CX leaders will engage and share their industry expertise and future outlook on October 17, 2023, at Hotel Taj, Business Bay, Dubai.

SurveySparrow’s unique approach to surveys, with the help of a conversational UI, has reimagined the feedback collection process. Shihab Muhammed had earlier stated that the shift toward personalized communication inspired the creation of conversational surveys. This approach adds a human touch, enhances engagement, and boosts response rates, ultimately ensuring that customers feel heard.

The platform’s mobile-first design and customizable domain names for branding purposes have played a significant role in achieving higher completion rates and more effective feedback collection. SurveySparrow has consistently delivered response rates exceeding 40%, far surpassing the industry average of 15%, and sometimes even reaching an impressive 80-90%.

The platform’s key features include AI-generated surveys, an extensive library of over 900 survey templates, white-labeling options, WhatsApp integration for distribution and feedback collection, ticket management for issue resolution, and reputation management for cross-platform brand reviews. These help brands enhance customer experiences across every touch point.

SurveySparrow’s journey has been supported by a significant seed funding round of $1.4 million from Prime Venture Partners, which has accelerated its product and technology development. Shihab’s personal investment has further fueled its growth, leading to innovative solutions in the realm of experience management.

The experience management software market is poised for significant growth, with a projected worth of 52.54 billion USD by 2030 and a remarkable CAGR of 16.6%. SurveySparrow is a pioneer in this market, offering innovative solutions tailored to meet evolving business needs.

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Dh400 fine for jaywalking in Dubai: What residents must know

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Pedestrians in Dubai are being urged to follow road safety rules, as Dubai Police warns that crossing from non-designated areas remains a leading cause of run-over accidents.

Officials say that despite the availability of pedestrian bridges and safe crossings across major roads, some individuals continue to take risks, especially on high-speed routes where drivers may not be able to stop in time.

The warning follows a recent incident where a pedestrian was injured after attempting to cross from an unsafe location in the city. The individual sustained minor injuries.

According to Brigadier Jumaa Salem Bin Suwaidan, pedestrians who ignore crossing rules not only risk their own safety but also endanger drivers and other road users.

Under UAE traffic laws, crossing outside designated areas or ignoring signals can result in a Dh400 fine, reinforcing the importance of using marked crossings and following traffic lights.

Residents have been urged to use designated crossings and stay alert, particularly on busy roads. With increasing traffic and high vehicle speeds in many areas, even a short shortcut can carry serious risks.

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New Dubai rule makes investor visas easier for property buyers

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Dubai has made it easier for property buyers to secure residency, after the Dubai Land Department (DLD) introduced new rules removing the minimum property value requirement for a two-year real estate investor visa.

Previously, investors needed to own property worth at least Dh750,000 to qualify. Under the updated system, buyers can now apply for the visa regardless of property value, as long as they are the sole owner.

For many UAE expats and first-time buyers, the move significantly lowers the barrier to entry, making it possible to invest in more affordable properties while still securing residency benefits.

Officials say the change is part of Dubai’s wider push to expand its investor base, boost property demand, and strengthen its position as a global real estate hub.

There are still some conditions for jointly owned properties. According to DLD’s Cube Centre, if two investors share ownership equally, each person’s stake must be at least Dh400,000 to qualify for the visa.

What it means for expats

For expats looking to put down roots in Dubai, the update creates more flexibility and accessibility, especially for those entering the market at lower price points. It also opens the door for a wider range of investors to benefit from property-linked residency.

The move is expected to increase market activity, encourage long-term investment, and support sustainable growth across Dubai’s real estate sector.

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Tourists in UAE can now get instant bank accounts: Here’s how

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Tourists visiting the UAE can now open a bank account within minutes, thanks to a new digital initiative led by the Central Bank of the UAE in partnership with the Federal Authority for Identity, Citizenship, Customs and Port Security and Abu Dhabi Commercial Bank.

The service, called ‘Tourist Identity’, allows visitors to set up a fully digital bank account upon arrival, using a secure identity issued at entry and powered by biometric and facial recognition technology.

By linking the system to ADCB’s mobile app, travellers can open an account instantly, receive a digital debit card, and start making payments without paperwork or traditional documents.

For many visitors, especially business travellers, long-stay tourists, and frequent visitors, the move removes a key hurdle: access to local banking. Instead of relying on cash, users can pay digitally, manage expenses easily, and connect directly to the UAE’s financial system from day one.

Officials say the system is designed to deliver a secure and seamless experience, using advanced biometrics and AI to enable access to services without the need for physical documents.

What it means for visitors

For tourists, the new service means faster, safer, and more convenient access to money, making everyday transactions, from shopping to transport, simpler during their stay in the UAE.

The rollout also strengthens the country’s position as a tech-driven global destination, where travel and financial services are increasingly integrated into a seamless digital experience.

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