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Emiratisation in CX is natural call for this Dubai BPO

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Data Direct Group urges UAE private sector to hire more local talent

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Dubai-based leading BPO organisation Data Direct Group has urged the UAE’s private sector to follow the recent guidelines established by country’s Ministry of Human Resources and Emiratisation (MoHRE) and hire more local talent to boost Emirati employment rates.

The Ministry earlier this month announced that around 79,000 UAE nationals were working in the private sector. In September 2022, UAE’s authorities set out quotas for hiring Emiratis for the first time and gave private companies deadlines to reach them.

Private sector companies with at least 50 employees needed to ensure 3 per cent of their workforce was made up of Emiratis by July 7. Four days later on July 11, MoHRE announced a new update to the rules, whereby private companies with 20 to 49 employees are now included in the government’s Emiratisation drive with the new rules now applicable to companies across 14 economic sectors including property, education, construction and health care.

“This is the time to infuse the current market with a great new talent pool that is homegrown and localised. Emirati employment rate is projected to increase to 10 per cent in 2026 with a steady growth every year and it is the time for private businesses of the country to step up by reaching targets laid down by the MoHRE,” said Rajiv Dalmia, the chairman and founder of Data Direct Group that today employs close to 1,500 professionals from over 25 nationalities working in four countries.

“We achieved outstanding results in going beyond to fulfill the government’s targets for hiring Emirati talent. A major part of that success is due to the fact that Emiratisation has always been a part of our role to keep local clients happy while enhancing the customer experience.”

Rajiv Dalmia

As part of the company’s commitment to support the nation’s vision and foster local talent, Data Direct been implementing strategic initiatives since the company’s inception in 2002, and much before the UAE government started ‘customer happiness centres’ across the country to serve the local population. An internal audit by DDG after the first half of 2023 has shown staff representation among Emiratis at nearly 5-7 times the minimum required, especially in certain departments.

“We do not see Emiratisation as a minimum quota to achieve just for the sake of representation,” added Dalmia. “The more the merrier, and there is a constant endeavour to seek out local talent first before we look at other options.”

Elaborating on the MoHRE data, recruitment consultancy Qureos has said sectors such as business services (14% growth year on year), construction (13%), and commerce and repair services (10%) are among the new frontrunners in Emirati hiring, coming neck-to-neck with the traditional BFSI (banking, financial services and insurance) sector. Data Direct serves many clients in the services and banking sector.

Qureos data also suggests a massive 75% increase in college enrolment for banking studies. The graduates are due to be incorporated in the near future where the HR departments of companies such as Data Direct stand to benefit. “Employees within our team setup and familiar with the work culture at Data Direct Group provide good referrals to future employees. References are our best sources for talent,” said Nona Sharma, HR head at DDG.

“The accomplishment in surpassing Emiratisation targets is a testament to our commitment to the UAE’s socio-economic growth and vision for a prosperous future. By empowering local talent, we also strengthen our own organisational capabilities.”

DDG has been working with many government entities to enhance the customer experience during interactions. Meanwhile, the rise of Gulf countries’ economies has also seen a surge in hiring local talent. “A collaboration with Talabat in Bahrain, for instance, has happened due to our track record on this and their requirements to keep 100% staff local. In Oman, it is 80% of our strength while the highly cosmopolitan nature of UAE means we have about 35-40 locals who cater to clients, including key government agencies. Having talented local colleagues is not tokenism for us. They are, in fact, the guiding light for us in many cases,” Dalmia added.

 

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The new rental reality: Why UAE landlords want to see your credit score

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The rental process in the UAE is getting a major digital upgrade, with tenant credit checks slowly becoming part of the leasing journey.

For many residents who have rented abroad, sharing a credit score may already feel familiar. But in the UAE, the concept is still new, and importantly, fully based on tenant consent.

How the new system works

The new Tenant Screening solution, launched by Etihad Credit Bureau in collaboration with UAE PASS, allows landlords to request access to a prospective tenant’s credit score.

Here’s the key detail:

  • Tenants receive a request through UAE PASS
  • They can approve or reject access themselves
  • No credit information is shared without consent

The goal is to create a more transparent and efficient rental process while keeping financial data secure.

Why landlords want it

For landlords, the system offers verified financial insights that may help assess payment reliability, especially for:

  • Luxury properties
  • High-value rentals
  • Multiple post-dated cheque agreements

The credit check is designed to complement existing requirements, such as:

  • Salary certificates
  • Emirates ID
  • Visa verification

How to check your UAE credit score

  1. Visit the official AECB platform or download the app
  2. Log in using UAE PASS or register with:
    • Emirates ID
    • Mobile number
    • Email address
  3. Verify your identity using the OTP sent to your phone
  4. Select Credit Score Report
  5. Pay:
    • Dh10.50 for the score only
    • Dh84 for the full credit report (including VAT)
  6. Receive your score instantly in PDF format

Strong credit profile benefits

While some renters may initially see it as another step, supporters say the system could actually make approvals faster and smoother.

In competitive rental markets such as Dubai and Abu Dhabi, a strong credit profile could help tenants stand out and reassure landlords during the application process.

Officials say UAE PASS plays a critical role by acting as the secure gateway for all approvals, ensuring users remain in control of their personal financial information.

The system is currently optional, but experts believe tenant screening could become increasingly common as the UAE rental market continues to modernise.

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New UAE wage law explained: What workers and employers need to know

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The Ministry of Human Resources and Emiratisation has unveiled strict new rules requiring private sector companies to pay employee salaries on the first day of every month starting June 1, 2026.

The move, introduced under Ministerial Resolution No. 340 of 2026, is part of a wider push to strengthen wage protection and improve labour compliance across the UAE.

Salaries must be paid on time

Under the new regulation:

  • Salaries for the previous month must be transferred through the approved Wage Protection System (WPS) or another authorised payment platform.
  • Any payment made after the due date will officially be considered delayed.

The ministry also stated that companies must provide proof and documentation confirming salary transfers.

What happens if companies delay salaries?

Authorities outlined escalating penalties that become more severe the longer salaries remain unpaid.

From Day 2:

  • Companies enter electronic monitoring
  • Warning notices are issued

From Day 5:

  • Suspension of new work permits may begin
  • Employers are formally notified to clear the unpaid wages

From Day 11:

  • Administrative fines apply for repeat violations
  • Companies may be downgraded to the third business classification category

From Day 16:

  • Labour disputes may be automatically registered for workers
  • More permit restrictions could follow, especially for larger companies and sectors such as:
    • Construction
    • Transport
    • Cleaning
    • Security
    • Recruitment services

From Day 21:

For companies employing 50 or more workers, repeated violations could lead to:

  • Referral to public prosecutors
  • Asset seizure orders
  • Travel bans on company officials

When is a company still considered compliant?

The ministry clarified that businesses remain compliant if they transfer:

  • At least 85% of total wages are on time

Employees also won’t be classified as unpaid if missing amounts are linked to legally documented deductions.

Some sectors exempt

The decision excludes:

  • Short-term permits under three months
  • Fishing boats
  • Citizen-owned taxis
  • Banks
  • Places of worship

The UAE has long pushed for stronger worker protections, but this marks one of the toughest enforcement frameworks yet for salary delays.

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New UAE civil law changes age of majority to 18

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The UAE will introduce a major update to its civil legal system from June 1, with a new law officially lowering the age of majority from 21 to 18.

The changes come under Federal Decree-Law No. 25 of 2025, which introduces updates across areas including legal capacity, contracts, guardianship and civil transactions.

Published in the Official Gazette in October 2025, the law is designed to strengthen individual legal rights while maintaining safeguards against exploitation and abuse.

What changes from June 1?

Under the new law, individuals in the UAE will gain full legal capacity at 18 years old instead of 21.

This means 18-year-olds will legally be able to:

  • Manage financial and legal affairs independently
  • Sign contracts and civil agreements
  • Open and operate bank accounts
  • Conduct commercial activities

New rules for minors managing assets

Another significant update could allow minors as young as 15 to manage inherited or personal assets with court approval.

However, this would still require strict judicial supervision and specific safeguards before approval is granted.

If implemented, the change would give younger individuals limited financial autonomy while keeping court oversight in place.

The update reflects broader legal and social shifts already taking place across the UAE. The country recently lowered the minimum driving age to 17, while commercial laws already allow individuals to engage in business activities from the age of 18.

Many banks in the UAE already allow 18-year-olds to independently open and manage accounts, while existing commercial laws permit them to engage in business activities.

The new legislation reflects how young adults today are taking on greater responsibilities earlier, whether through higher education, employment, entrepreneurship or managing their own financial affairs.

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