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SurveySparrow expands footprint in MENA region with regional office and State-of-the-art Data Center

SurveySparrow, has announced further expansion of its operations in the Middle East and North Africa (MENA) region by opening a state-of-the-art data center in the UAE and a regional office in Dubai Silicon Oasis. This strategic move underscores SurveySparrow’s commitment to serving clients with unparalleled, localized service in the buoyant MENA market.

The cutting-edge data center highlights SurveySparrow’s dedication to data security. The company firmly believes in ensuring that customer data remains safe and secure, a top priority in today’s digital landscape.

Shihab Muhammed, Founder and CEO of SurveySparrow said, “We are thrilled to embark on this new journey in the MENA market. This region is a dynamic hub of innovation, culture, and growth. Dubai is a gateway to the MENA and GCC region, which has some of the best global brands such as Emirates, and Etisalat and prominent banks like Mashreq. With our expertise in crafting highly engaging feedback surveys and delivering better completion rates, we look forward to helping businesses in the region connect with their audiences in meaningful ways.”

Aldrin Kenneth, an industry veteran with over two decades of experience in the GCC region, has joined SurveySparrow as the Director of the Middle East and Africa division. His expertise is expected to accelerate the company’s growth trajectory in this promising market.

Aldrin Kenneth, Director of Middle East and Africa, SurveySparrow said, “I’m determined to establish SurveySparrow as a leader in innovative customer experience solutions and the voice of customer segment in the GCC market. SurveySparrow’s commitment to creating engaging and conversational surveys resonates with my belief in the power of personalized interactions. I’m excited to contribute my expertise to provide a distinctive insight into customer expectations and challenges.”

SurveySparrow’s expansion plans in the MENA region include offering multilingual surveys with Arabic support to enable brands to communicate effectively in specific customer languages. The company’s capabilities cater to various industries, such as retail, hospitality, healthcare, and automobiles, among others. Some of the notable clients include Dubai Tourism, Neom, Shurooq, Majid Al Futtaim (MAF), and Eros Group. As a prominent thought leader in experience management, SurveySparrow will host a premium event titled RefineCX where eminent CX leaders will engage and share their industry expertise and future outlook on October 17, 2023, at Hotel Taj, Business Bay, Dubai.

SurveySparrow’s unique approach to surveys, with the help of a conversational UI, has reimagined the feedback collection process. Shihab Muhammed had earlier stated that the shift toward personalized communication inspired the creation of conversational surveys. This approach adds a human touch, enhances engagement, and boosts response rates, ultimately ensuring that customers feel heard.

The platform’s mobile-first design and customizable domain names for branding purposes have played a significant role in achieving higher completion rates and more effective feedback collection. SurveySparrow has consistently delivered response rates exceeding 40%, far surpassing the industry average of 15%, and sometimes even reaching an impressive 80-90%.

The platform’s key features include AI-generated surveys, an extensive library of over 900 survey templates, white-labeling options, WhatsApp integration for distribution and feedback collection, ticket management for issue resolution, and reputation management for cross-platform brand reviews. These help brands enhance customer experiences across every touch point.

SurveySparrow’s journey has been supported by a significant seed funding round of $1.4 million from Prime Venture Partners, which has accelerated its product and technology development. Shihab’s personal investment has further fueled its growth, leading to innovative solutions in the realm of experience management.

The experience management software market is poised for significant growth, with a projected worth of 52.54 billion USD by 2030 and a remarkable CAGR of 16.6%. SurveySparrow is a pioneer in this market, offering innovative solutions tailored to meet evolving business needs.

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Kuwait launches 15-year residency visa: How it compares to UAE Golden Visa

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Kuwait has unveiled a new long-term residency programme that will allow eligible foreign investors and business leaders to live in the country for up to 15 years, marking one of the region’s latest efforts to attract international capital and strengthen economic growth.

The residency scheme is designed to provide greater stability for investors looking to establish, operate and expand businesses in Kuwait, while supporting the country’s broader plans to diversify its economy and enhance its competitiveness as an investment destination.

Who can apply?

Under the new framework, residency permits of up to 15 years will be available to:

  • Foreign investors meeting approved investment criteria
  • Immediate family members of eligible investors
  • Senior executives accredited by approved investment entities
  • Recognised business partners linked to qualifying investment projects

Authorities say the programme aims to encourage long-term commitments from investors while creating a more attractive business environment.

Investment requirements

To qualify, applicants must satisfy a number of conditions set by Kuwaiti authorities.

Eligible investors must own or be associated with investment entities licensed by the Kuwait Direct Investment Promotion Authority (KDIPA). Businesses must also maintain active operations within Kuwait and comply with national workforce requirements, including quotas related to the employment of Kuwaiti citizens.

The framework requires a minimum investment capital of KD1 million in approved business activities. In addition, licensed investment entities must maintain a total investment value of at least KD5 million.

Officials believe these requirements will help attract high-quality investments that contribute to economic development and job creation.

How it compares with UAE Golden Visa

One of the most prominent examples is the UAE’s Golden Visa programme, which was launched in 2019 and offers eligible individuals residency of up to 10 years.

The scheme is available to investors, entrepreneurs, skilled professionals, scientists, exceptional students, creatives and humanitarian contributors. It allows holders to live, work and study in the UAE without requiring a national sponsor, while also enabling them to sponsor family members.

The programme has become a key pillar of the UAE’s strategy to attract talent, innovation and long-term investment, helping cement its reputation as one of the region’s leading destinations for business and residency.

Kuwaiti authorities said the programme builds on existing investment legislation and forms part of ongoing efforts to modernise Kuwait’s business and regulatory environment.

Kuwait’s latest move reflects a growing trend across the Gulf, where governments are introducing long-term residency options to attract investors, entrepreneurs and highly skilled professionals.

Countries across the region have increasingly adopted residency programmes designed to encourage foreign investment, support economic diversification and attract global talent.

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Dubai motorist alert: Who can skip vehicle inspection bookings under new RTA rules?

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Dubai’s Roads and Transport Authority (RTA) has announced that certain motorists will not need to book vehicle inspections in advance, offering greater flexibility while maintaining its appointment-based testing system across the emirate.

The move applies to five specific customer groups and service categories, allowing eligible motorists to access vehicle inspection services without securing a prior appointment at approved testing centres.

Who is exempt?

According to the RTA, the following categories are exempt from advance booking requirements:

  • Senior citizens and People of Determination
  • Vehicles undergoing a repeat inspection after failing a previous technical test
  • Vehicles being inspected for export or transfer purposes without registration plates
  • Inspections linked to vehicle sale transactions
  • Vehicle data verification and confirmation inspections

The authority said the exemptions are intended to make services more accessible while ensuring smoother operations at testing facilities across Dubai.

Appointment system remains in place

The RTA continues to encourage customers to book inspections in advance to help reduce waiting times, improve service efficiency and manage customer flow across vehicle testing centres.

Motorists who do not qualify for an exemption can still access inspection services without a booking by paying an additional service fee.

The authority added that its Licensing Agency, together with approved testing centres, will continue to guide booking procedures and eligible services to improve customer awareness and transparency.

Expansion of vehicle testing services

The announcement comes as Dubai expands its vehicle testing and registration network to meet growing demand driven by population growth and urban development.

Earlier, the RTA invited investors and operators to establish new vehicle testing and registration centres in Deira, Bur Dubai and Mohammed Bin Rashid City, subject to regulatory approvals.

The expansion is expected to increase testing capacity and improve accessibility for residents.

Sunday testing option

To further enhance convenience, the RTA recently introduced Sunday vehicle inspection services at nine testing centres across Dubai. The initiative aims to provide additional scheduling options for motorists and ease pressure on facilities during the working week.

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Free Public Parking Announced In Dubai For Hijri New Year

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Dubai’s Road and Transport Authority (RTA) has announced free public parking and a revised public transport schedule for the Hijri New Year 1448 holiday on Monday June 15.

Public parking across Dubai, except for multi-storey parking facilities will be free with parking fees will resume on Tuesday June 16.

All RTA Customer Happiness Centres will be closed on Monday, but customers will still be able to access services through the Customer Happiness Centre in Umm Ramool and Smart Kiosks located in Deira, Al Barsha, Al Tawar, Al Kifaf and the RTA Headquarters.

Dubai Metro services on both the Red and Green Lines will run from 5am until midnight on Monday while Dubai Tram services will operate from 6am until 1am the following day.

Passengers using public buses are advised to check the S’hail app for updated holiday schedules.

The RTA also announced that Bus Route E100, which normally operates between Al Ghubaiba Bus Station and Abu Dhabi, will be suspended from June 13 to 15. Passengers heading to Abu Dhabi during this period can use Route E101 from Ibn Battuta Bus Station instead.

Marine transport services will be unaffected during this period.

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