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PayPal ‘likely to purchase’ Pinterest in $45bn

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PayPal is reportedly negotiating to purchase social media group Pinterest for almost $45 billion.

If the online payments company successfully acquire Pinterest, it would be one of the largest corporate takeover deals of 2021.

Both the companies have declined to comment on the reports.

However, as the news of acquisition surfaced, Pinterest’s shares climbed over 13 per cent to $63.31. The group gained a market capitalisation of over $40 billion with the jump of share price. Pinterest’s shares have almost trebled since its stock market debut in April 2019.

PayPal has apparently proposed the San Francisco-based company $70 a share offer. However, PayPal’s stock tumbled more than 5 per cent.

With the aim to join popular financial service, PayPal has recently purchased Japan’s company, Paidy for $2.7 billion. The company has been using its convincing stock price to support its acquisition strategy to become a super app, which would be able to offer payments and also act as a social media platform.

During the pandemic when people are preferring to work and shop online, Pinterest’s business boosted initially, but the company couldn’t maintain the momentum. In July, the company’s earnings report couldn’t meet expectations of Wall Street as it lost $8 billion from its market value in a single day.

However, despite fluctuations in Pinterest’s business, some analysts see the acquisition optimistic.

According to Wedbush analyst Moshe Katri, it would be a good deal for PayPal and despite market speculations, it could be a game changer.

Katri was of the view that Pinterest already has a partnership with Shopify and it wouldn’t be its first deal. However, its partnership with PayPal would make strategic sense, he added.

Katri said that it’s estimated social commerce could grow from $26.8 billion last year to $52.5 billion in the next two years.

Colin Sebastian, a research analyst at Baird, said Pinterest’s more than 450 million monthly users want to purchase products online and PayPal would be the best platform for them.

Sebastian added that digital marketing is an underappreciated part of PayPal’s plans and this potential deal could propel PayPal into one of the leading digital marketing platforms.

Announcements

Emiratisation targets 2026: What UAE private firms need to know

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The Ministry of Human Resources and Emiratisation (MoHRE) has confirmed that June 30, 2026, is the final deadline for private sector companies with 50 or more employees to meet Emiratisation targets for the first half of the year.

Under current rules, companies must achieve a 1% increase in Emiratisation for skilled jobs by the end of June, with another 1% increase required in the second half of 2026.

Starting July 1, firms that fail to meet the required targets will face financial penalties.

The ministry urged companies not to wait until the last minute and encouraged employers to use the Nafis platform to connect with Emirati jobseekers across multiple sectors and specialisations.

Officials said more than 50 days remain before the deadline, giving companies time to speed up hiring plans and improve compliance.

Fake Emiratisation practices

The ministry also warned against fake Emiratisation practices, saying advanced monitoring systems powered by artificial intelligence are being used to detect violations and attempts to manipulate targets.

Companies found violating Emiratisation regulations could face penalties, downgrading of their classification status and legal action.

Compliant companies may benefit from incentives under the Nafis programme, including discounts on ministry service fees and priority within government procurement systems.

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Workplace safety in Sharjah gets boost with new proactive team

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Workplace safety is getting a stronger push in Sharjah, as Sharjah Police has introduced a specialised team to help companies improve compliance with occupational health and safety standards.

The initiative, led by the General Directorate of Prevention and Safety, focuses on identifying unregistered companies, registering them within the system, and providing hands-on training and technical support under the Sharjah Occupational Safety and Health System.

For businesses and workers across the emirate, many of them part of the UAE’s diverse expat community, the move aims to create safer, more sustainable work environments while reducing workplace incidents.

Rather than waiting for issues to arise, the new team reflects a shift towards a more proactive prevention model, according to Brigadier Dr Ahmed Saeed Al Naour. The approach focuses on helping companies understand risks, meet safety requirements, and strengthen their readiness using modern safety practices.

Through field visits, training programmes, and ongoing consultations, authorities hope to raise awareness of best practices and ensure they are effectively implemented on the ground.

Officials say the initiative also supports business continuity, helping companies operate more efficiently while protecting employees, an increasingly important factor for organisations looking to attract and retain talent in the UAE.

Colonel Jassim bin Talai’a added that building a culture of safety is a shared responsibility, encouraging companies to actively engage with the programme and take advantage of the support offered.

For workers, this means safer day-to-day working conditions, fewer risks on-site, and greater awareness of their rights and safety procedures, as more companies are guided to meet proper standards and prioritise employee wellbeing.

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New UAE initiative targets 5,000 locally made essential goods

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The UAE has announced a new Dh1 billion National Industrial Resilience Fund as part of a broader push to strengthen local manufacturing and reduce reliance on imports.

The initiative, revealed by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, aims to boost domestic production across key sectors, enhance supply chain resilience, and accelerate the adoption of artificial intelligence in industrial operations.

The move forms part of a wider strategy to reinforce the country’s industrial base while supporting long-term economic diversification.

Everyday consumer staples

A central goal of the plan is to localise the production of more than 5,000 essential goods. The first phase will focus on everyday consumer staples that can be scaled locally, including bottled water, dairy products, eggs, poultry, bread, flour, vegetable oils, and seasonal produce.

Authorities say implementation will involve close coordination between government entities, private sector partners, retailers, and digital platforms. Dedicated retail space will also be allocated to UAE-made products to improve visibility and consumer access.

Encouraging investment

In parallel, the government has approved an expansion of the National In-Country Value Programme, making it mandatory across federal entities and national companies. The policy is designed to increase demand for locally produced goods and services, while encouraging businesses to invest within the country.

Retailers and e-commerce platforms will also be encouraged to prioritise Emirati products, further supporting domestic manufacturers.

The UAE continues to position itself as a global hub for industry and innovation, with a growing focus on advanced manufacturing, food security, and technology-driven production.


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