With the temperature rising, this season, the culinary team at 99 Sushi Bar & Restaurant in Dubai and Abu Dhabi brings you a brand new “Haru” tasting menu.
True to the traditions of the Land of the Rising Sun, the 12-course menu features a vibrant, colorful and fresh palette of premium dishes, highlighting the star ingredient of 99, the Atlantic bluefin tuna, farmed in accordance with the regulations of the UN and FAO.
In line with the protocol of 99, the menu kicks off with their introductory Hosomaki, chu-toro with leek, Kobe Edamame, delightfully roasted in wagyu fat and subtle Capumiso soup, a frothy and truffled version of the classic miso.
Patrons will be delighted to see favorites make their way back to this flavorful collection with the 99 Katsusando, wagyu marbling 9 and the much-loved Golden Bricks, toro tartar, avocado, tobiko and golden leaves.
The gastronomic journey would not be complete without an exploration into 99’s finest premium ingredients. From the Lobster Tempura with wasabi mayonnaise to the Panko Mistura Maki, Ebi, King crab, avocado and seabass, Toro Flambé Nigiri with Kaluga caviar, Langoustine Nigiri cooked in Kobe A5 and Foie Temaki with tare sauce, guests are in for a decadent gourmet splurge, indeed.
To finish the feast on a sweet note, the Chefs of 99 Sushi have indulged in a light alternative with a White Chocolate and Coconut Mousse, passion fruit heart, orange flambe and mint sauce… and coffee or tea are included, as always!
The Haru tasting menu is available every day, for lunch and dinner. It is priced at AED 899 per couple.
99 Sushi Restaurant & Bar has two beautiful locations in the UAE
Four Seasons Hotel, The Galleria Al Maryah Island – Abu Dhabi
Bookings – 02 672 3333 – reservations.ad@99sushibar.com
Shoppers in Abu Dhabi will soon see fewer chocolates, crisps, sugary drinks and other unhealthy snacks at supermarket entrances, checkout counters and other high-visibility locations under a new policy aimed at encouraging healthier eating habits.
From January 1, 2027, supermarkets larger than 4,000 square feet and online grocery platforms will no longer be allowed to prominently display food and drinks classified as high in fat, salt and sugar (HFSS) under the Abu Dhabi Public Health Centre’s SEHHI nutrition classification system.
The initiative, led by Healthy Living in collaboration with the Abu Dhabi Registration Authority (ADRA) and supported by several government entities, is designed to make healthier choices easier without restricting what people can buy.
Under the new rules, HFSS products cannot be displayed at store entrances, end-of-aisle promotions or checkout areas. Online retailers must also remove these products from homepage promotions, search recommendations, pop-up advertisements and checkout pages.
Authorities stressed that the products are not being banned. They will remain available in their usual aisles, allowing shoppers to purchase them while reducing impulse buying driven by prominent placement.
Officials said the policy is based on behavioural science and international best practices to create shopping environments that naturally encourage healthier decisions.
Retailers across Abu Dhabi are preparing for the changes ahead of the mandatory deadline, with some stores already implementing the new placement standards across their stores in the emirate.
The initiative forms part of Abu Dhabi’s wider preventive health strategy, which focuses on reducing lifestyle-related diseases by embedding healthier choices into everyday life.
Very recently, the Abu Dhabi Agriculture and Food Safety Authority (ADAFSA) ordered the temporary administrative closure of Noble Catering Services in the Al Dhafra Region after identifying repeated food safety violations. The authority said it posed a risk to public health. The establishment was found to be in breach of laws concerning food, as well as related food safety regulations.
The closure is the latest in a growing series of enforcement actions taken against restaurants, catering companies and other food establishments across the UAE. In recent months, authorities have increasingly announced temporary closures, administrative fines and other penalties against businesses found to have committed serious or repeated food safety violations.
While such actions may give the impression that regulators are responding to a surge in unsafe food practices, the trend reflects something broader: A shift towards more transparent, risk-based inspections and stricter controls on a rapidly expanding hospitality sector.
Rather than signalling a widespread decline in food safety standards, officials say the public disclosure of enforcement actions is intended to protect residents, encourage compliance and strengthen confidence in the country’s food regulatory system.
The recent closures are not evidence of a sudden deterioration in food safety. Rather, they reflect a shift in how regulators enforce compliance and communicate risks to the public.
Naming and shaming
For years, restaurant inspections largely took place behind the scenes, with operators typically given opportunities to rectify shortcomings before facing stronger penalties. Today, however, authorities are increasingly making decisions public, naming businesses that fail to address repeated violations or are found to pose an immediate risk to public health. The change marks a new phase in the UAE’s food safety strategy, one where public accountability is becoming as important as regulatory compliance.
For example, in Abu Dhabi, ADAFSA took action against Amina Restaurant, citing serious food safety violations that threatened public health and repeated non-compliance despite previous warnings. Similarly, Index Restaurant in Mussafah Industrial Area was ordered to close after inspectors found repeated breaches of food safety regulations and determined that the establishment had failed to implement the corrective measures required following earlier inspections.
Beyond these individual cases, authorities have temporarily closed several cafeterias, cafés, butcheries and snack shops across Abu Dhabi and Al Ain.
The violations commonly cited include poor hygiene standards, unsafe food handling practices, improper storage of food at required temperatures and repeated failures to comply with food safety regulations despite receiving notices from inspectors.
A pattern, not isolated cases
Enforcement actions have recently affected a variety of businesses, from neighbourhood cafeterias and shawarma outlets to full-service restaurants and butcheries.
Authorities have cited establishments for violations including:
Poor kitchen hygiene
Pest infestations
Improper food storage temperatures
Cross-contamination between raw and cooked foods
Expired or spoiled ingredients
Failure to maintain cleaning records
Employees not following food safety protocols
Ignoring previous inspection notices
In many cases, authorities specifically stated that closures followed repeated violations and the failure to implement corrective measures after multiple inspections, rather than a single offence.
Is this a widespread crackdown?
In Abu Dhabi, yes. ADAFSA reported that:
69 food establishments were closed over 18 months.
55 closures occurred during 2025.
14 additional closures occurred during the first part of 2026.
The authority also received more than 7,000 consumer complaints over that period, which helps guide inspections.
Closure is usually the last step
Food businesses generally move through several stages before being ordered to close.
The process typically includes:
Routine inspection
Identification of violations
Warning or improvement notice
Follow-up inspection
Administrative fine
Temporary closure if violations continue or public health is at immediate risk
Only where inspectors believe there is a direct threat to consumers can authorities immediately suspend operations.
Officials consistently emphasise that closures are designed to remove health risks—not to punish businesses.
Why now?
Several developments have converged.
1. Greater transparency
Perhaps the biggest change is that authorities are increasingly making enforcement public.
Instead of quietly issuing closure orders, agencies now publish the names of restaurants, photographs of premises and the reasons for action.
This serves several purposes:
Informing consumers
Encouraging industry-wide compliance
Deterring repeat offenders
Demonstrating regulatory accountability
The message is clear: food safety is becoming a matter of public record.
2. Post-pandemic food safety expectations
Covid-19 permanently changed expectations around hygiene.
Consumers today pay much closer attention to:
Cleanliness
Food handling
Kitchen practices
Employee hygiene
Governments have responded by strengthening inspection regimes and increasing monitoring of food establishments.
While today’s closures are not directly linked to COVID-19, the pandemic accelerated the emphasis on public health oversight.
3. Growing hospitality sector
The UAE’s restaurant market has expanded rapidly.
Every year, hundreds of new:
Restaurants
Cafes
Cloud kitchens
Bakeries
Catering companies
enter the market.
More businesses inevitably mean:
More inspections
More complaints
Greater variation in compliance standards
Regulators have therefore adopted more risk-based inspection systems.
4. Risk-based enforcement
Modern inspection programmes no longer inspect every business equally. Authorities instead prioritise establishments based on factors such as:
Previous inspection history
Number of customer complaints
Type of food served
Volume of customers
Potential public health risk
Businesses with strong compliance records may be inspected less frequently, while repeat offenders receive closer scrutiny.
This allows inspectors to focus resources where risks are greatest.
Safety for diners
For diners, increased transparency provides greater confidence in the food system.
Public disclosure enables consumers to make informed choices while reassuring them that authorities are actively monitoring food businesses.
Importantly, officials stress that the overwhelming majority of licensed restaurants comply with food safety regulations. The establishments that are publicly named represent a relatively small proportion of the UAE’s extensive hospitality industry.
Authorities receive thousands of complaints every year from residents.
Common complaints include:
Food poisoning
Unclean premises
Foreign objects in food
Spoiled food
Poor employee hygiene
Complaint data increasingly influences inspection priorities.
If multiple customers report similar issues about one establishment, inspectors may conduct unannounced visits.
Abu Dhabi leads public enforcement trend
Abu Dhabi has become the most visible example of this new approach.
The Abu Dhabi Agriculture and Food Safety Authority (ADAFSA) regularly publishes administrative closure decisions, explaining that the affected establishments posed risks to public health and had failed to correct violations despite repeated notices.
The authority has also introduced the Zadna Rating system, which provides consumers with a visible indication of a restaurant’s food safety performance, encouraging operators to compete on hygiene as well as food quality.
The Dubai approach
Dubai Municipality has long operated one of the region’s most sophisticated food inspection systems.
Rather than frequently announcing closures, Dubai has traditionally focused on:
Regular inspections
Food safety ratings
Improvement notices
Administrative penalties
Only significant violations or repeated failures generally become public.
The overall objective remains the same: prevention rather than punishment.
The recent closures should not be viewed simply as a crackdown on restaurants.
They represent the evolution of food regulation in a country positioning itself as a global tourism and hospitality destination. As the UAE attracts more international visitors, hosts major global events and expands its culinary sector, maintaining high food safety standards becomes both a public health necessity and an economic priority.
Abu Dhabi authorities have closed 69 food establishments since last year after inspectors uncovered serious food safety violations, including pest infestations, expired products and poor hygiene standards.
The Abu Dhabi Agriculture and Food Safety Authority (ADAFSA) said 55 businesses were shut down in 2025, while another 14 have been closed so far in 2026 after repeatedly failing to comply with food safety requirements.
Why were they closed?
Officials said the most common violations included:
Selling expired food products
Insects and pests in food preparation areas
Poor hygiene practices
Improper storage of perishable food
Failure to meet mandatory food safety requirements
Authorities stressed that closure is only used as a last resort after businesses fail to respond to warnings and corrective notices. The crackdown comes as consumers continue to report food safety concerns across the emirate.
What happens next?
Closed establishments are only allowed to reopen once inspectors confirm all violations have been addressed and food safety standards are fully met.
The authority said regular inspections and surprise visits will continue across restaurants, cafeterias, supermarkets and food outlets to help protect public health.
Officials also encouraged residents to report suspected violations and check food safety ratings displayed under the emirate’s Zadna Assessment programme before dining or shopping.