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Dubai launches first AI-powered ‘Emirati family’ to connect with the public digitally

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In a groundbreaking move blending technology with tradition, Digital Dubai has unveiled the first-ever AI-powered ‘Emirati Family’, a virtual initiative designed to deliver government messages in a relatable and human-centred way.

The project kicked off with the debut of the family’s first member, a friendly animated girl introduced via social media. Dressed in traditional Emirati attire with a modern touch, she’s designed to appeal to children and families, using warmth and personality to spark conversations around AI, digital services, and the future of technology.

What’s more, the public has been invited to name her, with three options up for vote: Dubai, Mira, or Latifa.

This virtual family is part of a broader vision by Digital Dubai to make government communication more accessible, especially as the city pushes forward with its smart city ambitions. Additional family members, including a digital father, mother, and brother, will be rolled out soon, creating a full AI-generated household that mirrors the values, aspirations, and cultural fabric of the UAE.

Humanising Digital Services with AI

Behind the scenes, advanced AI and data technologies power these characters, enabling them to share information and updates about Dubai’s digital services in an engaging, friendly way. Think: bite-sized, educational content that feels more like a conversation than a broadcast.

“The goal is to promote digital life in a way that resonates across ages, cultures, and languages,  without losing sight of Emirati identity,” said Digital Dubai in a statement.

This AI-driven storytelling approach supports Dubai’s commitment to using cutting-edge technology to improve quality of life and community engagement, while also reinforcing its role as a global digital leader.

With a focus on interaction, inclusivity, and innovation, the virtual Emirati Family is set to become a familiar digital presence, bringing smart services closer to people, one friendly face at a time.

With over 35 years of experience in journalism, copywriting, and PR, Michael Gomes is a seasoned media professional deeply rooted in the UAE’s print and digital landscape.

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Pakistan passport services in UAE likely to resume on May 4

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The Consulate General of Pakistan in Dubai indicated that passport services, disrupted due to technical issues, are expected to resume on Monday, May 4.

The suspension, announced earlier this week by Pakistan’s missions in Abu Dhabi and Riyadh, stems from a major technical glitch that affected systems across multiple countries. Officials confirmed that all in-person processing would remain halted until further notice.

Roughly 800 to 1,000 expats rely on the consulate and embassy every day. That’s a huge volume, and delays have hit people needing passport renewals, visa processing, and residency-related paperwork. For several residents, it has directly affected their travel plans, legal status, and employment.

To ease the impact, missions have advised Pakistani citizens to use the online passport application system for renewals and new requests where possible. Those unable to access digital services are asked to wait for further guidance until operations are restored.

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Crime

Dubai Police issue urgent warning: Secure your devices now

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Dubai Police have issued a fresh reminder to residents to strengthen the security of home surveillance systems and internet-connected devices, warning that weak settings can leave users vulnerable to hacking, privacy breaches, and even cyber extortion.

The alert comes as part of ongoing awareness campaigns led by the General Department of Criminal Investigation, represented by the Cybercrime and Electronic Crime Department. Authorities noted that many cyberattacks exploit devices with default or weak configurations, making them easy targets.

Residents are advised to take simple but vital steps:

  • •Change default passwords immediately after activating any device.
  • •Use strong, complex passwords with letters, numbers, and symbols.
  • •Regularly update operating systems and apps to patch security gaps.
  • •Avoid sharing personal details or passwords with unverified sources.
  • •Switch off surveillance systems when not in use, especially in private spaces.
  • •Stay alert to suspicious links or apps from unreliable platforms.

Dubai Police emphasised that awareness remains the first line of defence against cybercrime. To support the public, residents can access advice through the e-Crime Hub and report incidents via official channels or by calling 901 for non-emergency cases.

Authorities reiterated that community cooperation is key to reducing cybercrime and protecting individuals, families, and property in the digital age.

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Dh400 fine for jaywalking in Dubai: What residents must know

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Pedestrians in Dubai are being urged to follow road safety rules, as Dubai Police warns that crossing from non-designated areas remains a leading cause of run-over accidents.

Officials say that despite the availability of pedestrian bridges and safe crossings across major roads, some individuals continue to take risks, especially on high-speed routes where drivers may not be able to stop in time.

The warning follows a recent incident where a pedestrian was injured after attempting to cross from an unsafe location in the city. The individual sustained minor injuries.

According to Brigadier Jumaa Salem Bin Suwaidan, pedestrians who ignore crossing rules not only risk their own safety but also endanger drivers and other road users.

Under UAE traffic laws, crossing outside designated areas or ignoring signals can result in a Dh400 fine, reinforcing the importance of using marked crossings and following traffic lights.

Residents have been urged to use designated crossings and stay alert, particularly on busy roads. With increasing traffic and high vehicle speeds in many areas, even a short shortcut can carry serious risks.

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