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Thrivestate Square Real Estate: Mastering marketing to achieve Dh500M this year

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Thrivestate Square Real Estate, a fast-growing boutique brokerage firm in Dubai, is revolutionizing the real estate industry by leveraging its marketing roots to offer unparalleled customer acquisition services. Originally established as a marketing firm specializing in lead generation, Thrivestate Square has quickly evolved into a powerhouse in the real estate sector, attracting top brokers across the UAE who recognize the company’s ability to deliver the best leads in the market.
Founded in 2022, Thrivestate Square has made a name for itself by combining its deep marketing expertise with a client-first approach. The company’s unique strength lies in its ability to consistently generate high-quality leads through targeted campaigns, a skillset that distinguishes it from competitors. With live leads flowing daily to agents, Thrivestate Square ensures that its brokers have access to prime opportunities, driving both success and rapid growth.
“Our background in marketing and technology has always been the backbone of Thrivestate Square’s success,” said Mr. Lior Poldian, Co-Founder of Thrivestate Square. “We’ve taken what we know about customer acquisition and applied it to the real estate market in a way no one else has. This is why the top brokers in Dubai want to join Thrivestate Square — because they know we can deliver the best opportunities and set them up for success.”

Attracting Top Talent :
Thrivestate Square’s success in customer acquisition has made it a magnet for top-tier brokers in Dubai, all eager to benefit from the company’s industry-leading marketing and lead generation capabilities. By offering a steady stream of qualified leads, Thrivestate Square has created an environment where brokers can focus on what they do best—closing deals and providing exceptional service to clients. This model has contributed significantly to Thrivestate Square’s rapid growth and reputation as one of the most sought-after agencies in the region.

Record-Breaking Sales in 2024 :
Thrivestate Square’s growth trajectory is underscored by impressive sales figures. The company is on track to achieve 500 million dirhams in property sales by the end of 2024, with some months recording as much as 70-80 million dirhams in sales. “We’ve had an incredible year so far, with record-breaking months and a steady flow of high-value transactions,” added Poldian.
“Thrivestate exists less than 2 years and for this short period of time we are satisfied for what we achieved, our marketing expertise gives us a competitive edge, and we’re confident that we’ll cross the 1 billion dirhams mark in property sales next year.”
The Future of Thrivestate Square :
Looking ahead, Thrivestate Square is poised for continued expansion and success. The company is not only focused on increasing its market share in Dubai but also on expanding its service offerings, including its growing portfolio of vacation homes and property management services. With its unique marketing-driven approach, Thrivestate Square is set to redefine the standards of excellence in Dubai’s real estate marke

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What Abu Dhabi’s New rent freeze means for tenants and landlords

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Thousands of tenants across Abu Dhabi are set to benefit from a major housing relief measure after the emirate announced a temporary freeze on rental increases for residential, commercial and industrial properties.

The decision, which takes immediate effect, means landlords will no longer be able to increase rents when renewing existing tenancy contracts. The measure will remain in place until further notice, according to the Abu Dhabi Real Estate Centre (ADREC).

Under the new directive, all tenancy contract renewals will be processed with a zero per cent rent increase. In addition, any new lease signed for a previously rented property must be offered at the same rental value as the most recent tenancy contract, preventing landlords from raising prices between tenants.

The move marks a significant shift from existing regulations, which previously allowed annual rent increases of up to five per cent under specific conditions. The temporary freeze is expected to provide immediate relief for residents and businesses facing rising living and operating costs.

What it means for tenants

For tenants approaching lease renewal, the change offers greater financial certainty. Regardless of whether the property is residential, commercial or industrial, the rental value recorded in the previous contract will serve as the reference rate during the freeze period.

The decision is particularly notable given the strong growth seen in Abu Dhabi’s property market over recent years. Rental prices in several areas have recorded significant increases as demand for housing continued to rise alongside population growth and economic expansion.

Focus on market stability

The rent freeze comes as Abu Dhabi continues to strengthen transparency and regulation within its real estate sector. In recent years, the emirate introduced its official rental index and expanded digital property services through platforms such as Tawtheeq, helping both landlords and tenants access clearer market information.

Industry observers view the latest measure as part of broader efforts to support market stability while protecting residents during a period of regional uncertainty.

While authorities have not specified an end date for the temporary measure, ADREC confirmed that the freeze will remain in effect until further notice.

For many tenants across the capital, the announcement delivers a welcome pause in rental costs and greater predictability when planning household and business budgets in the months ahead.

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UAE fuel prices for June announced: Petrol edges closer to Dh4 a litre

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The UAE announced revised fuel prices for June 2026, with motorists set to pay significantly more for petrol while diesel costs decline compared to the previous month.

The latest adjustment is particularly notable as it marks the country’s first monthly fuel pricing update since formally leaving both OPEC and OPEC+ earlier this year.

Beginning June 1, Super 98 petrol will be priced at Dh3.95 per litre, up from Dh3.66 in May. Special 95 will rise to Dh3.83 per litre from Dh3.55, while E-Plus 91 will increase from Dh3.48 to Dh3.76 per litre.

In contrast, diesel users will benefit from a reduction, with prices falling from Dh4.69 per litre in May to Dh4.33 in June.

The latest increase extends a three-month upward trend in petrol prices, reflecting ongoing volatility in global energy markets and fluctuations in crude oil prices.

Impact on residents

For households across the UAE, fuel price movements remain a key economic indicator, influencing transportation costs, daily commuting expenses and overall household budgets. Rising petrol prices can have a noticeable impact on monthly spending, particularly for residents who rely heavily on private vehicles.

The June pricing announcement comes just weeks after the UAE officially ended its six-decade membership in OPEC and OPEC+, a move that took effect on May 1, 2026.

The revised prices will come into effect from June1, 2026.

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UAE waives Dh834 million in debt interest for low-income retirees

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In a major humanitarian initiative announced ahead of Eid Al Adha, the UAE has approved the cancellation of accumulated interest and profit charges on loans owed by low-income retirees across the country.

The financial relief package, launched under the directives of UAE President His Highness Sheikh Mohamed bin Zayed Al Nahyan and closely followed by Sheikh Mansour bin Zayed Al Nahyan, Vice President, Deputy Prime Minister, and Chairman of the Presidential Court, is being implemented by the Defaulted Debts Settlement Fund in partnership with several UAE banks. 

Valued at more than Dh834 million, the initiative is designed to ease financial pressures on 2,339 senior citizens while strengthening social stability and supporting family wellbeing across the country.

The initiative specifically targets Emirati retirees aged 50 and above who fall within limited-income categories.

Under the mechanism announced, participating banks will waive future interest and profit charges on outstanding loans while beneficiaries continue repaying only the original loan amount through flexible payment schedules.

Among the banks contributing to the initiative, Abu Dhabi Commercial Bank Group accounted for the largest share at Dh655 million, followed by First Abu Dhabi Bank with Dh150 million. Abu Dhabi Islamic Bank contributed Dh18.5 million, while Emirates NBD Group and Emirates Islamic Bank jointly provided Dh6.7 million.

Other participating institutions included Dubai Islamic Bank with Dh2.3 million, Commercial Bank of Dubai with Dh792,000, Sharjah Islamic Bank with Dh716,000 and the National Bank of Ras Al Khaimah with Dh566,000.

Officials confirmed that beneficiaries will be contacted directly by participating banks and financial institutions regarding the implementation process and revised repayment arrangements.

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