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UAE influencers face fines up to Dh1 million for operating without proper licences

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Social media influencers in the UAE can now face fines of up to Dh1 million if they operate without the correct licences, under the country’s newly enforced Federal Media Law No. 55 of 2023.

The law, which came into effect on May 29, 2025, introduces stricter controls over commercial content creation and sets clear penalties for those who don’t comply.

Two Licences Now Mandatory

Under the new rules, influencers and content creators must hold two separate licences:

  1. A business licence (trade or freelance) – to earn income from brand deals, ads, or product promotions
  2. A media licence – issued by the UAE Media Council

Anyone producing paid content without both permits is now in breach of the law.

Penalties: What Happens If You Don’t Comply?

Fines start from Dh5,000 and can reach up to Dh1 million, depending on the severity and number of violations.

Repeat violations within one year may lead to double the fine, with a cap of Dh2 million.

The UAE Media Council also has the authority to:

  • Edit or delete non-compliant content
  • Suspend accounts
  • Refer serious breaches to legal authorities

For example, if an influencer promotes a product without a trade licence, they could be fined Dh10,000 in Abu Dhabi alone, just for that violation.

Why Are the Rules Changing?

The move is part of a national effort to:

  • Combat misleading promotions
  • Regulate the growing influencer economy
  • Ensure content respects UAE values, laws, and public order

The government says these changes are meant to protect consumers and professionalise the sector.

What Influencers Need To Do

Get a trade licence from a Free Zone (like Dubai Media City, SHAMS, or IFZA) or the local Department of Economic Development (DED)
Then, apply for a media licence through the UAE Media Council’s official site uaemc.gov.ae

The influencer media permit costs Dh1,000 annually.

With over 35 years of experience in journalism, copywriting, and PR, Michael Gomes is a seasoned media professional deeply rooted in the UAE’s print and digital landscape.

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Dubai-India travel: Security procedures triggered for Emirates flight following bomb threat email, flight lands safely

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Authorities at Hyderabad’s Rajiv Gandhi International Airport activated full emergency protocols on Friday after receiving a bomb threat email linked to Emirates flight EK526 travelling from Dubai (DXB) to Hyderabad (HYD).

According to GMR officials, the threat email landed in the airport’s customer support inbox around 7.30am on December 5. Despite the alert, the flight continued under strict monitoring and landed safely at 8.30am.

Once on the ground, the aircraft was immediately moved to an isolated bay. Passengers were safely deboarded, and security te

ams carried out standard bomb threat checks. Investigations are currently underway.

Emirates confirmed the incident in a statement to local media, saying authorities had alerted them to a “potential security threat” to EK526.
“All standard security procedures were implemented by the relevant local authorities with full co-operation from Emirates’ ground teams,” the airline said, adding that “the safety and well-being of passengers and crew remain the highest priority.”

Authorities say all threats are being investigated, and extra security measures remain in place at the airport.

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Driving through Abu Dhabi this week? Here are the road closures you need to know about

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Abu Dhabi motorists can expect some delays over the next few days, with the Department of Municipalities and Transport (DMT) announcing a series of partial road closures across key routes in the capital. Drivers are being urged to plan, allow extra travel time, and follow diversions to avoid congestion.

Sheikh Zayed Bin Sultan Street

A major set of phased lane closures will take place near Sheikh Zayed Bridge from Tuesday, December 9 to Monday, December 22, 2025.

  • Three left lanes will be closed from 12am on December 9 until 10pm on December 15.
  • Two right lanes will then shut from 10pm on December 15 until 6am on December 22.

Sheikha Fatima Bint Mubarak Street

Another temporary closure is scheduled on Sheikha Fatima Bint Mubarak Street from 5pm on December 5 until 5am on December 8.

Authorities explained that these restrictions are part of ongoing road enhancement projects designed to improve traffic flow and safety across the city. Motorists are encouraged to use alternative routes wherever possible during the maintenance period.



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Sharjah Police give deadline to remove National Day stickers, or face fines

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If your car is still sporting National Day decals, it’s time to take them off. Sharjah Police have announced that all vehicle owners must remove their UAE National Day celebration stickers by Saturday, December 6, and those who miss the deadline will face violations.

The reminder follows a crackdown during the 54th Eid Al Etihad celebrations, where authorities impounded 106 vehicles and nine motorbikes for dangerous and irresponsible behaviour on the roads.

According to Sharjah Police, the violations included:

  • Creating loud noise and disturbing residents
  • Driving recklessly and endangering others
  • Operating vehicles without a valid licence

Police officials urged motorists to celebrate responsibly and avoid turning festivities into safety risks.

However, there has been a shift in decorating trends this year. Many residents opted for cleaner, simpler, more elegant designs to showcase their UAE pride ahead of the long weekend, and demand for custom decals surged.

Authorities are now urging residents to ensure all celebratory stickers and decorations are removed by the set deadline to keep roads safe and avoid penalties.


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