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Strategico hosts insightful panel on AI’s transformative power at Global Media Congress 2024

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Global experts explore AI’s potential to revolutionise predictive media and bolster the UAE’s leadership in artificial intelligence

– Dr Mohamed Al Kuwaiti, UAE’s Head of Cybersecurity: “Big data analysis provides us with both foresight and insight, enabling us to stay ahead of potential threats”

– Mahmoud Jassim, Regional Director for Public and Government Sector at Dell Technologies: “In today’s fast-paced world, especially in media, the need for rapid responses is greater than ever”

– Anderson Jackson, Chief AI Officer at G42: “We have committed to advancing AI responsibly, and we are already implementing those plans”

Strategico, a leading UAE consultancy renowned for curating thought leadership initiatives, hosted a dynamic panel discussion at the Global Media Congress 2024 on the transformative potential of artificial intelligence in predictive media. 

According to global forecasts, the AI market is projected to reach $407 billion (AED 1.49 trillion) by 2027, with significant contributions from predictive analytics across sectors. This transformative potential took center stage on Day 2 of the annual event in the Capital during a thought-provoking session “Predictive Media: How Can Artificial Intelligence Forecast Events and Shape Media?” delving into the future of AI as a critical driver of innovation across media, public services, and disaster response.

The event aligned closely with the UAE’s Vision 2071, further cementing the nation’s position as a global leader in AI and innovation. Panelists praised the UAE’s forward-thinking approach to integrating AI into vital sectors, underscoring its commitment to safety, progress, and global collaboration.

Dr Mohamed Al Kuwaiti, the UAE’s Head of Cybersecurity, began the discussion by emphasizing the role of big data in national security. He said: “Big data analysis provides us with both foresight and insight, enabling us to stay ahead of potential threats. The UAE is a frequent target for cyberattacks, and our mission is to prevent them before they occur. Prevention is always better than cure. Through our Cyber Operations Centre, we gather data from critical sectors such as education, healthcare, and energy, using advanced AI models like LLM to predict vulnerabilities. Our focus is not only on safeguarding vital infrastructure from ransomware but also on supporting small and medium businesses with tailored AI-driven solutions.”

Mahmoud Jassim, Regional Director for Public and Government Sector at Dell Technologies, highlighted the immense value of data and the importance of its secure and structured use. “Big data plays a crucial role in driving efficiency and accuracy. Our approach involves two key steps: consolidating data from various sources while ensuring no leakage, and then transforming it into structured, actionable information. In today’s fast-paced world, especially in media, the need for rapid responses is greater than ever,” he stated, emphasising the growing role of AI-powered systems in enabling swift decision-making.

Adding a perspective on global standards and ethical AI, Anderson Jackson, Chief AI Officer at G42, discussed the company’s dedication to responsible AI implementation. He said: “We have committed to advancing AI responsibly, and we are already implementing [these commitments]. Our primary focus areas are energy and healthcare, where AI can have a transformative impact. This is not just about innovation but also about taking responsibility seriously as we further research and develop solutions tailored to these critical sectors.”

Jackson also shared insights into AI’s role in natural disaster prediction, saying: “Predictive AI has the potential to save lives during emergencies by providing more accurate forecasting. From hurricanes in the United States to severe weather events in Spain, we are now able to analyse vast amounts of data to anticipate such disasters with greater precision. While we are still in the research and implementation stages, we are developing advanced models to improve prediction capabilities. Our ultimate goal is to deploy these tools to mitigate the impact of devastating events and enhance preparedness globally.”

The panel concluded with the speakers commending the UAE’s visionary leadership in adopting cutting-edge AI technologies and fostering an environment of innovation and safety. Strategico’s hosting of this event reflects its commitment to driving meaningful conversations that shape industries and economies.

About Strategico

Strategico is a premier UAE-based strategic communication and digital marketing consultancy, specialising in media engagement and thought leadership initiatives. Committed to innovation and excellence, Strategico provides bespoke solutions that empower businesses, government entities, and organisations to thrive in an ever-evolving global landscape. 

For more information, visit www.strategico.ae.

As a trainee reporter and creative lead, I focus on curating engaging content and managing the social media presence for the company. I aim to connect audiences with relevant, impactful news through multiple digital platforms.

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Mosaic opens in Dubai, promising smarter marketing decisions for UAE businesses

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Mosaic, an integrated marketing agency, was officially launched in Dubai recently promising a new, more intentional approach to business growth for companies in the UAE. Led by Agency Director Shubhang Bhattacharya and Head of Digital Prasanna Venkat, Mosaic aims to buck a common market trend: businesses that start strong but struggle to scale.

Bhattacharya and Venkat have spent the last decade in the business setup space in Dubai, launching campaigns that helped countless businesses start. This experience has given them a clear vision for Mosaic. 

“So many businesses, no matter how long they’ve been around, try to handle marketing on their own and miss out on huge opportunities,” says Bhattacharya. “Making the right decisions at the right time is a make-or-break moment for any business. We give businesses the expertise to make marketing a cornerstone of their success, not just an afterthought.”

Mosaic’s philosophy centres on making “better decisions” rather than simply chasing bigger budgets. “We’ve seen too many businesses struggle with direction,” adds Venkat. “At Mosaic, our starting point is always the same: what actually creates value for the client, and how do we get there without overcomplicating it?”

Mosaic isn’t waiting around to make an impact. Since its soft launch in February 2025, the agency has already delivered serious results. That includes the “Employee to Entrepreneur” campaign, which pulled in over 23 million impressions, and the launch of the UAE’s first-ever mobile business setup initiative, the “Startup Wagon.” The team also proved its ability to tap into the culture with a simple, silly reel on the Coldplay concert trend that went on to get over 14 million views on Instagram.

The name “Mosaic” is a core tenet of the agency’s operational philosophy. It represents how the team works: bringing distinct, diverse perspectives together to create a result that is greater than the sum of its parts. 

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Early warning: UAE scientists develop AI model that could protect your phone, TV signal and GPS

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Imagine a solar storm so powerful it could disrupt our GPS, knock out satellite signals, and even cause blackouts. While this may sound like science fiction, it’s a very real threat. But now, thanks to scientists in the UAE, we have a powerful new line of defence.

Researchers at NYU Abu Dhabi (NYUAD) have developed a revolutionary AI model that can forecast solar wind speeds up to four days in advance. This groundbreaking system is a significant leap for space science, proving to be 45 per cent more accurate than existing methods.

So, how does it work? Instead of analysing complex data, this AI “reads” high-quality images of the sun captured by NASA satellites. By spotting subtle patterns in these images, it can predict when solar activity will increase, giving us a crucial head start.

This early warning system is vital for protecting the technology we rely on every day. It helps safeguard everything from our satellite TV and phone signals to global navigation systems and power grids.

The development of this technology highlights the UAE’s growing role as a leader in scientific innovation, showing that the next big breakthrough in space and technology might just come from right here in Abu Dhabi.

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Indian expats in UAE, your UPI app just got a major upgrade, no need of separate phone for digital payments

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Big news for the millions of Indians in the UAE: Your UPI app just became a financial powerhouse. The National Payments Corporation of India (NPCI) supercharged daily transaction limits for high-value payments, effective September 15. This is a game-changer for managing your money, from investments to big purchases.

What’s New? The Limits Have Been Boosted

  • Capital Markets & Insurance: You can now make single payments up to Rs5 lakh, with a new daily limit of Rs10 lakh (Rs1 lakh=Dh 4,170).
  • Credit Card Bills: Pay off a single bill up to Rs500,000, with a daily cap of Rs6 lakh.
  • Travel & Loan Repayments: A new daily ceiling of Rs10 lakh makes paying for flights, holidays, and EMIs faster than ever.
  • Jewellery Purchases: A single transaction can now be up to Rs2 lakh, with a Rs6 lakh daily limit.
  • Hospital & Education Fees: The daily cap remains a high Rs1 million, with a per-transaction limit of Rs5 lakh.

Why This Matters for You in the UAE

This update means you can now handle serious financial transactions with the speed and convenience of UPI, without the hassle of cheques or slower bank transfers. Sending money home for investments, paying large insurance premiums, or settling EMIs has never been easier.

A Record-Breaking Era for UPI

These changes come as UPI continues to break records. In August 2025 alone, it processed a staggering 20 billion transactions, a 34% increase year-on-year, with a total value of Rs24.85 trillion. It’s the go-to payment method for millions, and now it’s even more powerful.

Important Security Update

To combat fraud, NPCI is discontinuing the “P2P collect request” feature from October 1. This is a proactive step to protect users from scams, ensuring that only verified merchants can request payments. Your personal transfers (P2P) will remain secure with the existing daily cap of Rs100,000.

The Bottom Line: UPI is no longer just for small, day-to-day payments. It’s a must-have tool for serious financial management, giving you more control and security over your money from the UAE.

No Indian mobile number required 

NRIs in the UAE can now access UPI using their UAE mobile numbers.

Instant, hassle-free payments 

Transfers can be made 24/7 by scanning a QR code or entering a UPI ID/phone number, without needing bank details.

Eligibility

 Users must hold an NRE (Non-Resident External) or NRO (Non-Resident Ordinary) account with a participating bank in India.

Registration requirement 

The international number must be linked to the account, with KYC completed.

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