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SurveySparrow expands footprint in MENA region with regional office and State-of-the-art Data Center

SurveySparrow, has announced further expansion of its operations in the Middle East and North Africa (MENA) region by opening a state-of-the-art data center in the UAE and a regional office in Dubai Silicon Oasis. This strategic move underscores SurveySparrow’s commitment to serving clients with unparalleled, localized service in the buoyant MENA market.

The cutting-edge data center highlights SurveySparrow’s dedication to data security. The company firmly believes in ensuring that customer data remains safe and secure, a top priority in today’s digital landscape.

Shihab Muhammed, Founder and CEO of SurveySparrow said, “We are thrilled to embark on this new journey in the MENA market. This region is a dynamic hub of innovation, culture, and growth. Dubai is a gateway to the MENA and GCC region, which has some of the best global brands such as Emirates, and Etisalat and prominent banks like Mashreq. With our expertise in crafting highly engaging feedback surveys and delivering better completion rates, we look forward to helping businesses in the region connect with their audiences in meaningful ways.”

Aldrin Kenneth, an industry veteran with over two decades of experience in the GCC region, has joined SurveySparrow as the Director of the Middle East and Africa division. His expertise is expected to accelerate the company’s growth trajectory in this promising market.

Aldrin Kenneth, Director of Middle East and Africa, SurveySparrow said, “I’m determined to establish SurveySparrow as a leader in innovative customer experience solutions and the voice of customer segment in the GCC market. SurveySparrow’s commitment to creating engaging and conversational surveys resonates with my belief in the power of personalized interactions. I’m excited to contribute my expertise to provide a distinctive insight into customer expectations and challenges.”

SurveySparrow’s expansion plans in the MENA region include offering multilingual surveys with Arabic support to enable brands to communicate effectively in specific customer languages. The company’s capabilities cater to various industries, such as retail, hospitality, healthcare, and automobiles, among others. Some of the notable clients include Dubai Tourism, Neom, Shurooq, Majid Al Futtaim (MAF), and Eros Group. As a prominent thought leader in experience management, SurveySparrow will host a premium event titled RefineCX where eminent CX leaders will engage and share their industry expertise and future outlook on October 17, 2023, at Hotel Taj, Business Bay, Dubai.

SurveySparrow’s unique approach to surveys, with the help of a conversational UI, has reimagined the feedback collection process. Shihab Muhammed had earlier stated that the shift toward personalized communication inspired the creation of conversational surveys. This approach adds a human touch, enhances engagement, and boosts response rates, ultimately ensuring that customers feel heard.

The platform’s mobile-first design and customizable domain names for branding purposes have played a significant role in achieving higher completion rates and more effective feedback collection. SurveySparrow has consistently delivered response rates exceeding 40%, far surpassing the industry average of 15%, and sometimes even reaching an impressive 80-90%.

The platform’s key features include AI-generated surveys, an extensive library of over 900 survey templates, white-labeling options, WhatsApp integration for distribution and feedback collection, ticket management for issue resolution, and reputation management for cross-platform brand reviews. These help brands enhance customer experiences across every touch point.

SurveySparrow’s journey has been supported by a significant seed funding round of $1.4 million from Prime Venture Partners, which has accelerated its product and technology development. Shihab’s personal investment has further fueled its growth, leading to innovative solutions in the realm of experience management.

The experience management software market is poised for significant growth, with a projected worth of 52.54 billion USD by 2030 and a remarkable CAGR of 16.6%. SurveySparrow is a pioneer in this market, offering innovative solutions tailored to meet evolving business needs.

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Dubai’s RTA to operate air-conditioned rest areas for delivery riders this summer

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Dubai’s Roads and Transport Authority (RTA) has confirmed the operational readiness of around 40 air-conditioned rest areas for delivery riders ahead of the peak summer season.

The facilities, located across key areas including Hessa Street, Al Khawaneej, Al Barsha, Al Satwa, Oud Metha, Al Karama and Arjan, are designed to help riders stay safe and comfortable while working during the hotter months.

According to the RTA, maintenance and preparation works have been completed at all locations, with site selection based on delivery demand and operational data gathered in coordination with delivery companies.

The initiative forms part of Dubai’s wider efforts to improve road safety, support rider wellbeing and enhance working conditions within the rapidly growing delivery sector.

Ahmed Mahboob, CEO of RTA’s Licensing Agency, said traffic safety remains a top priority and that the authority has developed an integrated framework to regulate and support the delivery industry.

Facilities inside rest area

Each rest area includes air-conditioned seating, drinking water facilities and mobile phone charging stations. Depending on the location, the facilities can accommodate around 10 riders at a time and also provide dedicated parking spaces for delivery motorcycles.

The structures have been specially designed to reduce heat exposure and provide thermal insulation, allowing riders to take a break from the sun while remaining close to their delivery routes.

The move comes as Dubai continues to implement measures aimed at improving safety, comfort and quality of life for delivery riders, particularly during the summer months when temperatures can soar.

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What is the UAE’s new pledge initiative and how residents can you take part?

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Citizens and residents across the UAE are being encouraged to take part in a national initiative designed to promote unity, belonging and appreciation for the country’s leadership.

Launched by Sandooq Al Watan, a non-profit organisation supported by Erth Zayed Philanthropies, the campaign invites participants to sign the UAE Pledge and Commitment and receive a personalised digital certificate.

What is the pledge?

The initiative centres on a digital pledge that allows participants to affirm their loyalty to the UAE and its leadership while expressing their commitment to the nation’s values and future.

The pledge highlights the leadership of President Sheikh Mohamed bin Zayed Al Nahyan and recognises his role in supporting security, stability and national development. It also reflects the values of unity, coexistence and community responsibility that underpin life in the UAE.

Participants pledge to remain loyal to the country, uphold its values, live together in harmony and contribute to the continued progress and prosperity of the nation.

Why is it being launched?

According to organisers, the initiative aims to strengthen national identity and reinforce the shared values that bring together citizens and residents from diverse backgrounds.

The campaign also seeks to highlight the UAE’s reputation as a model for tolerance, peaceful coexistence and social cohesion.

How can residents take part?

Residents and citizens can sign the pledge online in just a few minutes through the official platform. Once completed, participants receive a personalised UAE Pledge and Commitment Certificate that can be downloaded and shared on social media.

Organisers hope the initiative will encourage wider community participation and foster a stronger sense of belonging across the country.

How to sign the pledge

Taking part is simple:

  1. Visit pledge.ae
  2. Read the pledge text
  3. Sign it digitally
  4. Download your personalised Certificate of Appreciation

The certificate can be shared on social media or kept as a personal reminder of your commitment to the UAE’s values and vision.

Officials say the initiative is designed to grow into a nationwide movement that combines digital engagement, community participation and public activities to strengthen social cohesion and national belonging across the country.

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Ebola alert: UAE issues new entry restrictions and visa rules

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The UAE has announced new precautionary travel measures affecting nationals and travellers from three African countries as part of its efforts to strengthen preparedness against the Ebola virus.

In a joint statement, the National Emergency Crisis and Disaster Management Authority (NCEMA) and the Federal Authority for Identity, Citizenship, Customs and Port Security (ICP) confirmed the suspension of all new visas for nationals of the Democratic Republic of the Congo, Uganda and South Sudan from 1pm on June 6.

The temporary measure applies to all visa categories, including visit visas, and may be extended depending on developments. Authorities clarified that cargo flights between the UAE and the affected countries will continue to operate as normal.

The agencies also announced that travellers arriving from the three countries will not be permitted to enter the UAE, including those travelling through third countries. However, an exception will apply to individuals who have remained outside the listed countries for more than 21 consecutive days before arriving in the UAE.

Transit flight operations through UAE airports will not be affected by the new measures.

The announcement comes as the UAE continues to monitor developments related to the Ebola virus and implement preventive measures aimed at protecting public health and maintaining national readiness.

Authorities said they are working closely with local and international partners to assess the evolving situation and will continue reviewing risks while taking any necessary actions in line with approved health protocols and international standards.

The latest measures follow recent confirmation from the Ministry of Health and Prevention that no Ebola cases have been detected in the UAE.

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