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SurveySparrow expands footprint in MENA region with regional office and State-of-the-art Data Center

SurveySparrow, has announced further expansion of its operations in the Middle East and North Africa (MENA) region by opening a state-of-the-art data center in the UAE and a regional office in Dubai Silicon Oasis. This strategic move underscores SurveySparrow’s commitment to serving clients with unparalleled, localized service in the buoyant MENA market.

The cutting-edge data center highlights SurveySparrow’s dedication to data security. The company firmly believes in ensuring that customer data remains safe and secure, a top priority in today’s digital landscape.

Shihab Muhammed, Founder and CEO of SurveySparrow said, “We are thrilled to embark on this new journey in the MENA market. This region is a dynamic hub of innovation, culture, and growth. Dubai is a gateway to the MENA and GCC region, which has some of the best global brands such as Emirates, and Etisalat and prominent banks like Mashreq. With our expertise in crafting highly engaging feedback surveys and delivering better completion rates, we look forward to helping businesses in the region connect with their audiences in meaningful ways.”

Aldrin Kenneth, an industry veteran with over two decades of experience in the GCC region, has joined SurveySparrow as the Director of the Middle East and Africa division. His expertise is expected to accelerate the company’s growth trajectory in this promising market.

Aldrin Kenneth, Director of Middle East and Africa, SurveySparrow said, “I’m determined to establish SurveySparrow as a leader in innovative customer experience solutions and the voice of customer segment in the GCC market. SurveySparrow’s commitment to creating engaging and conversational surveys resonates with my belief in the power of personalized interactions. I’m excited to contribute my expertise to provide a distinctive insight into customer expectations and challenges.”

SurveySparrow’s expansion plans in the MENA region include offering multilingual surveys with Arabic support to enable brands to communicate effectively in specific customer languages. The company’s capabilities cater to various industries, such as retail, hospitality, healthcare, and automobiles, among others. Some of the notable clients include Dubai Tourism, Neom, Shurooq, Majid Al Futtaim (MAF), and Eros Group. As a prominent thought leader in experience management, SurveySparrow will host a premium event titled RefineCX where eminent CX leaders will engage and share their industry expertise and future outlook on October 17, 2023, at Hotel Taj, Business Bay, Dubai.

SurveySparrow’s unique approach to surveys, with the help of a conversational UI, has reimagined the feedback collection process. Shihab Muhammed had earlier stated that the shift toward personalized communication inspired the creation of conversational surveys. This approach adds a human touch, enhances engagement, and boosts response rates, ultimately ensuring that customers feel heard.

The platform’s mobile-first design and customizable domain names for branding purposes have played a significant role in achieving higher completion rates and more effective feedback collection. SurveySparrow has consistently delivered response rates exceeding 40%, far surpassing the industry average of 15%, and sometimes even reaching an impressive 80-90%.

The platform’s key features include AI-generated surveys, an extensive library of over 900 survey templates, white-labeling options, WhatsApp integration for distribution and feedback collection, ticket management for issue resolution, and reputation management for cross-platform brand reviews. These help brands enhance customer experiences across every touch point.

SurveySparrow’s journey has been supported by a significant seed funding round of $1.4 million from Prime Venture Partners, which has accelerated its product and technology development. Shihab’s personal investment has further fueled its growth, leading to innovative solutions in the realm of experience management.

The experience management software market is poised for significant growth, with a projected worth of 52.54 billion USD by 2030 and a remarkable CAGR of 16.6%. SurveySparrow is a pioneer in this market, offering innovative solutions tailored to meet evolving business needs.

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Filipino expats in UAE warned against scams, urged to use official channels only

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The Migrant Workers Office in Dubai and the Northern Emirates has issued a strong warning to Overseas Filipino Workers (OFWs) about fraudulent schemes with repatriation assistance.

Authorities say scammers are posing as representatives of the Department of Migrant Workers, offering to process repatriation requests in exchange for fees or personal information.

What’s happening?

Reports indicate that individuals and groups are:

  • Pretending to facilitate repatriation services
  • Asking for money or sensitive personal details
  • Using fake or unofficial social media accounts

Officials stress that legitimate assistance is always free and processed only through official government channels.

How OFWs can stay safe

The MWO is urging workers to take the following precautions:

  • Verify information only through official websites and social media pages of DMW and MWO
  • Avoid dealing with unauthorised agents or accounts
  • Do not share personal information or send money to unverified sources

Official channels for assistance

OFWs seeking repatriation support can directly contact MWO-Dubai:

Assistance to Nationals Section

OWWA Dubai

Authorities emphasise that safety is a shared responsibility. OFWs are encouraged to remain vigilant, follow official guidelines, and report any suspicious activity immediately.

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Abu Dhabi Police warn against fireworks use during Eid Al Fitr

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As the UAE marks Eid Al Fitr, authorities are urging residents to prioritise safety and avoid the use of fireworks during celebrations.

According to Abu Dhabi Police, fireworks pose serious risks and can lead to injuries, accidents, and property damage if not handled properly.

Why the warning matters

Eid is a time of joy, gatherings, and festivities, but officials stress that fireworks can quickly turn celebrations into emergencies. They are classified as hazardous materials and can cause:

  • Severe burns and eye injuries
  • Fires due to misuse or negligence
  • Accidents that endanger both individuals and nearby properties

Children are particularly vulnerable, with authorities strongly advising parents not to allow them to handle fireworks under any circumstances.

A shared responsibility

Police emphasise that safety is not just the responsibility of authorities, it requires cooperation from the entire community. By following safety guidelines and avoiding risky behaviour, residents can help prevent avoidable incidents.

Celebrate safely

Authorities are calling on everyone to embrace responsible celebrations by:

  • Avoiding the use of fireworks
  • Supervising children at all times
  • Following safety laws and public guidelines

The message is clear. Enjoy the festive spirit of Eid while ensuring the safety of your family, neighbours, and community.

Dubai Police warn of legal consequences

In a recent advisory, Dubai Police warned against the use, possession, or trading of fireworks, highlighting the serious dangers they pose to both people and property. Officials also noted that such activities can disrupt public safety and disturb communities.

Authorities made it clear that anyone found violating the rules will face legal consequences. Trading fireworks without a licence can result in:

  • Up to 1 year in prison
  • Fines of up to Dh100,000

The warning underscores Dubai’s strict stance on regulating hazardous materials, especially during busy festive periods.

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Dubai ramps up security for Eid: What residents and visitors need to know

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Dubai has come up with a comprehensive security plan designed to keep residents and visitors safe across the emirate during the Eid Al Fitr holidays.

The strategy, led by Dubai Police and reviewed by senior officials including Saif Muhair Al Mazrouei, focuses on ensuring smooth movement, quick emergency response, and public safety during one of the busiest holidays of the year.

Hundreds of personnel mobilised

Authorities are deploying hundreds of personnel and resources across Dubai. This includes security patrols, rescue teams, marine units, and even helicopters to monitor activity from the air. The presence will be especially noticeable in high-traffic areas such as mosques, tourist attractions, shopping centres, and public markets.

The plan also involves close coordination with the Roads and Transport Authority to manage traffic flow and public transport during peak travel times.

24/7 emergency response

A central command-and-control centre will operate 24/7 throughout the holiday period, ensuring rapid response to any incidents. Residents are reminded to call 999 for emergencies and 901 for non-urgent situations, helping authorities prioritise critical cases efficiently.

Public advisory

Officials are urging the public to play their part in maintaining safety:

  • Motorists should follow traffic rules and avoid reckless driving
  • Beachgoers and jet ski users must maintain safe distances, especially near family areas
  • Parents are strongly advised not to allow children to use fireworks 

Eid Al Fitr is a time of celebration, gatherings, and travel. With increased crowds expected across the city, these measures are designed to prevent incidents and ensure that everyone can enjoy the holiday safely. Residents and visitors are encouraged to stay aware, follow guidelines, and make safety a shared responsibility.

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