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SurveySparrow expands footprint in MENA region with regional office and State-of-the-art Data Center

SurveySparrow, has announced further expansion of its operations in the Middle East and North Africa (MENA) region by opening a state-of-the-art data center in the UAE and a regional office in Dubai Silicon Oasis. This strategic move underscores SurveySparrow’s commitment to serving clients with unparalleled, localized service in the buoyant MENA market.

The cutting-edge data center highlights SurveySparrow’s dedication to data security. The company firmly believes in ensuring that customer data remains safe and secure, a top priority in today’s digital landscape.

Shihab Muhammed, Founder and CEO of SurveySparrow said, “We are thrilled to embark on this new journey in the MENA market. This region is a dynamic hub of innovation, culture, and growth. Dubai is a gateway to the MENA and GCC region, which has some of the best global brands such as Emirates, and Etisalat and prominent banks like Mashreq. With our expertise in crafting highly engaging feedback surveys and delivering better completion rates, we look forward to helping businesses in the region connect with their audiences in meaningful ways.”

Aldrin Kenneth, an industry veteran with over two decades of experience in the GCC region, has joined SurveySparrow as the Director of the Middle East and Africa division. His expertise is expected to accelerate the company’s growth trajectory in this promising market.

Aldrin Kenneth, Director of Middle East and Africa, SurveySparrow said, “I’m determined to establish SurveySparrow as a leader in innovative customer experience solutions and the voice of customer segment in the GCC market. SurveySparrow’s commitment to creating engaging and conversational surveys resonates with my belief in the power of personalized interactions. I’m excited to contribute my expertise to provide a distinctive insight into customer expectations and challenges.”

SurveySparrow’s expansion plans in the MENA region include offering multilingual surveys with Arabic support to enable brands to communicate effectively in specific customer languages. The company’s capabilities cater to various industries, such as retail, hospitality, healthcare, and automobiles, among others. Some of the notable clients include Dubai Tourism, Neom, Shurooq, Majid Al Futtaim (MAF), and Eros Group. As a prominent thought leader in experience management, SurveySparrow will host a premium event titled RefineCX where eminent CX leaders will engage and share their industry expertise and future outlook on October 17, 2023, at Hotel Taj, Business Bay, Dubai.

SurveySparrow’s unique approach to surveys, with the help of a conversational UI, has reimagined the feedback collection process. Shihab Muhammed had earlier stated that the shift toward personalized communication inspired the creation of conversational surveys. This approach adds a human touch, enhances engagement, and boosts response rates, ultimately ensuring that customers feel heard.

The platform’s mobile-first design and customizable domain names for branding purposes have played a significant role in achieving higher completion rates and more effective feedback collection. SurveySparrow has consistently delivered response rates exceeding 40%, far surpassing the industry average of 15%, and sometimes even reaching an impressive 80-90%.

The platform’s key features include AI-generated surveys, an extensive library of over 900 survey templates, white-labeling options, WhatsApp integration for distribution and feedback collection, ticket management for issue resolution, and reputation management for cross-platform brand reviews. These help brands enhance customer experiences across every touch point.

SurveySparrow’s journey has been supported by a significant seed funding round of $1.4 million from Prime Venture Partners, which has accelerated its product and technology development. Shihab’s personal investment has further fueled its growth, leading to innovative solutions in the realm of experience management.

The experience management software market is poised for significant growth, with a projected worth of 52.54 billion USD by 2030 and a remarkable CAGR of 16.6%. SurveySparrow is a pioneer in this market, offering innovative solutions tailored to meet evolving business needs.

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Dubai RTA resumes key bus routes as conditions improve after rains

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Dubai’s Roads and Transport Authority has announced the resumption of several major bus routes following temporary suspensions caused by heavy rainfall and unstable weather conditions across the UAE.

The authority confirmed that services are now operating again, allowing passengers to travel safely and more smoothly, although minor delays may still occur as operations gradually return to full capacity.

Several key routes have resumed, including:

  • E315 between Etisalat Bus Station and Muwaileh (Sharjah)
  • E101 to Abu Dhabi, now operating from Al Ghubaiba Bus Station instead of Ibn Battuta Bus Station due to earlier waterlogging
  • E411 service to Ajman from Etisalat Bus Station
  • Route 201 from Al Ghubaiba Bus Station to Al Ain

The service restoration comes after disruptions triggered by adverse weather, which led to the temporary suspension of multiple bus routes to ensure passenger safety.

RTA said all necessary safety and operational measures are in place to support a smooth return to normal services.

Advice for commuters

Passengers are encouraged to:

  • Allow extra travel time
  • Check updates through official RTA channels
  • Follow safety guidelines while commuting

Authorities added that services will continue to stabilise over the coming days as conditions improve.

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Dubai expands cycling network to promote eco-friendly mobility among residents

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Dubai is accelerating its push toward sustainable mobility, with the Roads and Transport Authority announcing the completion of 13 cycling tracks across the emirate as part of a broader 15-track master plan.

The newly developed network spans key corridors, linking areas such as Al Khawaneej to Al Mamzar Beach, Al Warqa’a to Saih Al Salam, and Dubai International Financial Centre to Jumeirah. The tracks form part of a long-term strategy to build a 162-kilometre network and ultimately expand Dubai’s cycling infrastructure to 1,000km by 2030.

According to Mattar Al Tayer, Director General of RTA, the goal is to create a fully integrated transport system where cycling connects residential communities with major destinations and public transport hubs. This approach is aimed at encouraging residents to adopt bicycles and other eco-friendly mobility options for short-distance travel.

Dubai’s efforts have already earned global recognition. The emirate was ranked among the top 100 cycling-friendly cities in the 2025 Copenhagenize Index — becoming the first city in the Middle East to achieve this milestone.

The city’s cycling infrastructure has seen rapid growth, expanding from 560km in 2024 to 636km in 2025. During the same period, cycling trips surged by 23.5 per cent, reaching 57.3 million journeys, while user satisfaction climbed to 85 per cent. Today, over one-fifth of Dubai’s population has access to dedicated cycling facilities.

Further enhancing connectivity, several major pedestrian and cycling bridges are under construction. These include crossings over Sheikh Mohammed bin Zayed Road, Sheikh Zayed Road, Dubai–Al Ain Road, and Al Khail Road, linking cycling routes across key districts such as Al Sufouh, Dubai Hills, and Jumeirah.

Additional developments include new cycling tracks in residential neighbourhoods like Al Khawaneej 2 and Al Barsha 2, alongside infrastructure upgrades near metro stations, including BurJuman, Baniyas, and Burj Khalifa/Dubai Mall. Dedicated tracks for bicycles and e-scooters, as well as improved pedestrian pathways, are also being rolled out across multiple districts.

With more projects set for completion in the coming months, Dubai continues to position itself as a regional leader in sustainable urban mobility and active transportation.

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Lost your vehicle number plate during recent UAE rains? Here’s what to do

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Motorists across the UAE now have easier and faster ways to replace lost vehicle number plates, thanks to updated digital services and targeted support initiatives introduced by authorities.

Several residents across the UAE reported losing their vehicle number plates following last week’s severe weather, as heavy rains and flooding swept across multiple emirates.

In Abu Dhabi, drivers who lose a single number plate can now complete the replacement process entirely online through the TAMM platform. However, those who lose both plates are required to visit a police station and file an official report before proceeding. Applicants must present a valid Emirates ID, and recovered plates must be returned to the nearest service centre.

Replacement fees vary depending on the type and number of plates. Costs range from Dh35 for a single short plate to Dh70 for two long plates, while special and identity plates are priced significantly higher. Once the application is submitted and payment is completed, new plates are typically issued within two days. Authorities have also limited single plate replacement requests to once per month unless handled directly at a service centre.

Meanwhile, in Dubai, residents can quickly report lost or found number plates using a dedicated mobile app available on both iOS and Android devices. The app also allows users to request a Lost Certificate, which can be used for official purposes with other entities. This digital approach ensures convenience, particularly during adverse weather conditions.

The authorities are issuing “To Whom It May Concern” certificates for vehicles affected by adverse weather conditions across the UAE. The service allows customers to apply for the certificate through the official website or the Dubai Police smart application.

In Sharjah, a temporary initiative has been launched to support vulnerable residents affected by recent weather disruptions. Elderly individuals and people with disabilities can request free replacement and delivery of lost number plates by contacting the police call centre. The initiative runs for three days, starting March 29 and eliminates the need for in-person visits.

These measures reflect a broader push across the UAE to enhance public services, improve accessibility, and reduce the time and effort required for essential administrative procedures.

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