In a profession where compassion and care often come at the cost of personal well-being, Siddhayu Baidyanath, India’s 108-year-old Ayurvedic and herbal wellness pioneer, turned the spotlight on the healers themselves.

Through an inspiring evening titled “Self-Love – The Siddhayu Way,” the brand celebrated doctors not just as caregivers but as creative individuals, musicians, dancers, poets, and artists, highlighting how self-expression can be a form of healing too.

The event, held in Dubai, brought together leading medical professionals and wellness advocates to explore the deeper connection between self-care, emotional well-being, and Ayurveda’s holistic philosophy.

Honouring the healers

The evening was graced by Dr Sanjay Paithankar, Managing Director and owner of Right Health Group, as the guest of honour, alongside Pranav Sharma, Managing Director of Siddhayu Baidyanath.

“Doctors often devote every moment to caring for others, leaving little time for themselves,” said Dr Paithankar. “An initiative like this beautifully reminds us that nurturing our own happiness and passions is an equally important part of healing.”

A celebration of creativity and compassion

Under the uplifting theme Self-Love – The Siddhayu Way, doctors took centre stage, expressing their hidden talents through music, dance, poetry, and art. The performances served as a reminder that self-care isn’t limited to rest and recovery; it’s also about joy, expression, and rediscovering oneself.

A standout moment of the night was a captivating performance of “Love You Zindagi” by Tarangini, a Dubai-based dance group led by Paromita Bhatia, whose fusion of classical and contemporary styles drew rousing applause.

“Doctors dedicate their lives to healing others. This event is our way of reminding them to pause, celebrate themselves, and embrace self-love, the Siddhayu way,” said Niraj Bhatia, Global Commercial Head, Siddhayu Baidyanath.

A new chapter in wellness innovation

Adding to the evening’s significance, Siddhayu Baidyanath unveiled its latest innovation,  VVS 10 capsules, an advanced Ayurvedic formulation designed to enhance vigour, vitality, and stamina. The launch, led by Pooja Shevtekar, Head of Marketing and Niraj Bhatia, Global Commercial Head, included the premiere of a compelling product film.

With its products registered under the UAE Ministry of Health (MOH) and available at leading pharmacies such as Aster, Siddhayu Baidyanath continues to strengthen its presence in the UAE and across 40 countries worldwide.

Wellness begins with self-love

The evening concluded with a message that resonated beyond the stage, a reminder that doctors, too, deserve the compassion they so freely give. Through Self-Love – The Siddhayu Way, Siddhayu Baidyanath reaffirmed its belief that true wellness begins with caring for oneself — body, mind, and spirit.

In a city celebrated for pushing boundaries, the next frontier in Dubai’s wellness scene isn’t just skin deep; it’s cellular. Ankiti Bose, Founder and CEO of Terra Invest, is spearheading a groundbreaking journey with the launch of Shookra Aesthetics, a regenerative clinic that fuses biotechnology, AI, and beauty science to transform how we age.

Nestled in Dubai’s Business Bay, Shookra Aesthetics aims to redefine beauty as a reflection of vitality rather than mere vanity. The clinic’s innovative approach goes beyond traditional cosmetic treatments by focusing on cellular renewal and longevity. Using cutting-edge DNA sequencing, blood biomarker analysis, and advanced AI skin diagnostics, Shookra crafts personalised health and beauty protocols tailored to each client’s unique biology.

“Shookra is where beauty meets biohacking, a space where we harness AI to transform aesthetics into measurable biology, ” explained Bose.

By analysing over 200 data points in a single facial scan, Shookra’s proprietary system links visible skin health to vital biomarkers like inflammation and hormonal balance.

Clients benefit from bespoke treatment plans combining exosome facials, peptide therapy, and IV infusions that address cellular ageing head-on. This AI-driven model continuously tracks progress, adapting treatments to optimise long-term results.

Terra Invest is also building a “house of brands” around human optimisation, with future launches in digital diagnostics, AI-powered supplements, and performance labs, all interconnected through a shared data ecosystem named Superhuman. 

“Just like data transformed finance two decades ago, it is now revolutionising health,” Bose says. “Once you quantify ageing, you can manage it.”

Dubai’s prominence as a global medical tourism hub, combined with its national AI healthcare initiatives, makes it an ideal launchpad for this longevity revolution. Following its successful debut in Business Bay, Shookra plans expansion to Abu Dhabi, Riyadh, Singapore, and London.

In a city defined by reinvention, Bose sees human biology as the next great breakthrough. “It’s about restoring dignity to ageing and prolonging vitality,” she says. 

“Imagine living your last two decades as strong as your first five.”

In a major win for employee welfare and government efficiency, the UAE has launched an enhanced version of the ‘Ajr wa Aafya’ bundle, dramatically simplifying medical-related processes for government employees and new job candidates.

The initiative, which translates to “Reward and Wellbeing”, is a core component of the UAE’s ambitious Zero Government Bureaucracy Programme. It aims to eliminate redundant steps and enhance the quality of life for federal workers by leveraging digital integration and artificial intelligence.

Goodbye Bureaucracy, Hello Efficiency

The revamped ‘Ajr wa Aafya’ Bundle streamlines six key services related to sick leave, medical reports, and pre-employment fitness screening. The improvements are delivering tangible time savings:

• Sick Leave Approvals: Processing time for sick leave requests requiring a medical committee review has been reduced by a massive 55%.
• New Employee Medical Fitness: The time taken for medical fitness examinations for new hires is 41% faster.
• Procedure Streamlining: The overall number of procedures has been reduced from 34 to just 21, with unnecessary requirements eliminated.

This transformation is achieved through linking government systems, specifically the Ministry of Health and Prevention (MoHAP), Federal Authority for Government Human Resources (FAHR), and Emirates Health Services (EHS), to create a single, seamless digital workflow.

The Dual Focus: Reward and Wellbeing

The updated ‘Ajr wa Aafya’ package replaces complex paperwork, ensuring that employees can focus on their health and return to work without administrative delays.

Key Services in the Bundle:

• Attestation of sick leaves and medical reports.
• Processing of sick leave requests (5 days or less, and more than 5 days).
• Patient companion’s leave requests (inside and outside the UAE).
• Pre-Employment Medical Fitness Screening for new federal candidates.

This move further cements the UAE’s position as a global benchmark for government excellence, efficiency, and a commitment to employee well-being.