World leading visual solutions provider ViewSonic is eyeing a renewed foray into the UAE market and the wider region following a strategic partnership announcement with region’s top value-added ICT distributors DVCOM.
This collaboration during GITEX 2024 designates the Dubai tech firm as ViewSonic’s main value-added distribution partner across the GCC region, focusing on channel management, alliances, and acquisition.
A Partnership Rooted in Shared Vision
“This association is set to accelerate digital transformation across the region, leveraging DVCOM’s vast regional presence and expertise in channel management alongside ViewSonic’s innovative and industry-leading visual technologies,” said Renjan George, Managing Director of DVCOM. “Our combined strengths will provide businesses with the tools they need to thrive in an increasingly digital world. By offering advanced display solutions, we are not just enhancing visual experiences but also driving productivity and collaboration. In today’s fast-paced and ever-evolving work environment, it’s essential that companies are equipped with the latest technology to stay competitive. This partnership is a step towards ensuring that organisations in the GCC region have access to cutting-edge visual solutions that enable smarter, more efficient ways of working.”
Thought Leadership at the Forefront
In addition to product distribution, DVCOM and ViewSonic will jointly emphasise thought leadership and market education. By sharing industry insights, best practices, and the latest trends, the partnership will enable businesses to better navigate the complexities of digital transformation, driving informed decisions and strategic growth in a competitive market.
“Beyond product distribution, this partnership is about empowering businesses through knowledge and innovation,” said George Mathew, B2B Solutions Sales Manager from ViewSonic, known for their world-leading visual display hardware—including liquid-crystal displays, and projectors —as well as digital whiteboarding software. “By collaborating with DVCOM, we are not only delivering industry-leading visual solutions but also championing thought leadership and market education. Together, we will share valuable insights, best practices, and emerging trends, helping businesses make informed decisions as they navigate the complexities of digital transformation. This approach will equip organisations with the tools they need to drive strategic growth and thrive in today’s competitive market.”
A Strategic Alliance for Growth
As the strategic value-added distributor, DVCOM will also nurture existing relationships, establishing new channel alliances, and ensuring deeper market penetration for ViewSonic’s cutting-edge solutions.
This partnership was officially unveiled at GITEX, the region’s premier technology event, further demonstrating DVCOM and ViewSonic’s commitment to empowering businesses with innovative visual solutions that align with their digital transformation goals.
Salman Khan has never been one to hold back, and at a recent event in Dubai, he added his signature dose of humour to the oft-debated topic of nepotism in Bollywood. The superstar, fondly known as Sallubhai, was in town to launch his nephew Ayaan Agnihotri’s debut song, “Universal Laws”, and in true Salman style, he had the audience in splits with his witty remark.
As Dubai’s DJ Bliss – who hosted the event – praised the Khan family for their unwavering support for Ayaan, Salman quipped, “That’s what nepotism is!” His playful jab left everyone in the room in splits.
And as the crowd cheered, Salman officially launched the song, marking Ayaan’s much-anticipated entry into the music world.
A Star-Studded Affair
The event turned into a Bollywood reunion, with stars like Arbaaz Khan, Sohail Khan, Neha Dhupia, Angad Bedi, and other celebrities coming together to celebrate Ayaan’s big moment.
During his speech, Salman highlighted that Ayaan, the son of Atul Agnihotri and Alvira Khan Agnihotri (Salman’s sister), hails from a family of seasoned film producers. He also mentioned that Ayaan’s cousin, Alizeh Agnihotri, who recently made her Bollywood debut, shares the same film-driven lineage.
Ayaan and Salman’s Previous Collaboration
This isn’t the first time the uncle-nephew duo has joined forces. Salman and Ayaan previously worked together on the track, “You Are Mine”, where the young artist showcased his rap skills alongside the Bollywood megastar. The song, composed by Vishal Mishra, became a talking point among fans.
Salman & Sanjay Dutt Spotted in Saudi Arabia
Meanwhile, Salman is keeping busy with multiple projects. A recent video circulating on social media showed him and actor Sanjay Dutt filming on the streets of Saudi Arabia. The clip, shared by an X user, captured the two actors casually chatting with crew members.
The buzz is that Salman and Sanjay are working on a cameo appearance in the Bollywood remake of the 2021 Argentine film Seven Dogs. While details remain under wraps, fans are excited to see the duo share screen space again.
From family celebrations in Dubai to shooting in Saudi Arabia, Salman Khan is proving yet again that his star power knows no boundaries.
The 30th edition of Gulfood, the world’s largest annual F&B event, is underway at the Dubai World Trade Centre until February 21, 2025. Under the theme The Next Frontier in Food, this global gathering brings together industry pioneers, top chefs, and leading food brands for an unparalleled showcase of innovation, networking, and, of course, incredible flavours. Here’s what you can experience at the festival: A Feast for the senses Over 150,000 new products from more than 190 countries on display. Discover the latest trends in beverages, dairy, meat and poultry, pulses and grains, fats and oils, brands, and international cuisine. Whether you’re an industry professional or a passionate foodie, expect to see cutting-edge developments that will shape the future of food.
Unmissable highlights Gulfood Top Table – The world’s biggest live culinary showcase featuring Michelin-starred chefs, tastings, and masterclasses. YouthX Young Chef Challenge – Witness rising stars compete for culinary glory. Gulfood Innovation Awards – Recognizing groundbreaking advancements in food and beverage. Dubai World Cuisine – A celebration of homegrown talent as top chefs collaborate on unforgettable dining experiences. After hours events The excitement just doesn’t end when the exhibition doors close. Gulfood After Hours takes visitors on an exciting journey to explore Dubai’s buzzing culinary scene with exclusive restaurant offers and discounts — just flash your Gulfood ticket and you’re in for a treat. To secure a seat at these must-visit hotspots, it would be wise to book in advance. Witness food trends From manufacturers and chefs to restaurant owners and industry experts, This is where food trends will be set, deals will ne made, and the future of the F&B industry will get shaped. This is your chance to bd part of this extraordinary food revolution
One of India’s biggest movie stars, Salman Khan, is set to back his nephew Ayaan Agnihotri as he takes his first step into the music industry with a grand debut in Dubai. Performing under his stage name, Agni, Ayaan will launch his first track, Universal Laws, on February 20. The song marks his entry as a singer, composer, and rapper, and the event promises to be a star-studded celebration with Salman leading the charge. According to sources, the launch will see the presence of several famous Bollywood stars including Arbaaz Khan, Sohail Khan, Alvira Khan Agnihotri, Arpita Khan Sharma, Bobby Deol, and Sonakshi Sinha, making it one of the most glamorous musical debuts of the year. More than just a song, Universal Laws showcases Agni’s artistic versatility. As a singer, rapper, lyricist, and composer, he has infused the track with deep emotions and powerful storytelling, set to dynamic beats. The song has been produced, mixed, and mastered by Aditya Dev, ensuring a high-quality sonic experience. Following its grand launch in Dubai, Universal Laws will be available on Agni’s official YouTube channel and all major streaming platforms. Ayaan, the son of Atul Agnihotri and Salman’s sister Alvira Khan Agnihotri, has already had a taste of the industry. He previously collaborated with his uncle Salman on the track You Are Mine, composed by Vishal Mishra. The debutant shared in an earlier interview that his superstar uncle and composer Vishal had been working on the song for some time and were close to finalizing it when Salman felt it needed something extra. That’s when he reached out to Alvira, suggesting that Ayaan rap for an eight-bar section of the track. Ayaan revealed that he ‘wrote two versions of the rap in just 20 minutes, and when his uncle (Salman) heard them, he immediately asked his nephew to meet Vishal and finalise the tracks. With Salman Khan’s unwavering backing and a promising start, Agni’s musical journey is set to be an exciting one.