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New AI tools to improve understanding of Arabic content

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Dubai Media Academy has launched a new initiative aimed at developing AI tools that can better understand and support Arabic content, especially the unique languages, dialects, and cultures across the Arab world.

The “Artificial Intelligence Initiative in Arab Media” was announced during Dubai AI Week, which is running from April 21 to 25.

The idea came out of a series of discussions and workshops held by the Academy over the past year, where experts pointed out a big problem: Most current AI tools don’t work well with Arabic, especially when it comes to different dialects and cultural meanings.

To fix this, Dubai Media Academy will be working with media companies, tech developers, universities, and researchers to build better tools. These will help in areas like:

  • Representing different Arabic dialects more accurately
  • Making sure visual content is authentic
  • Improving the quality and availability of Arabic-language data used for AI training

Muna Busamra, Director of Dubai Media Academy, said the initiative is a direct response to what people in the media industry have been asking for.

“We saw a clear need for AI tools that truly understand Arabic and reflect the diversity of Arab societies,” she said. 

“This project supports Arab media in keeping our identity alive, while helping us stand out globally.”

During Dubai AI Week, the academy will host special workshops and talks, and more partnerships and projects will be announced later this year.

(Source: Wam)

With over 35 years of experience in journalism, copywriting, and PR, Michael Gomes is a seasoned media professional deeply rooted in the UAE’s print and digital landscape.

Crime

UAE residents urged to stay alert and report suspicious activity, says Al Ameen

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As tensions rise in parts of the Middle East and the Arabian Gulf, the UAE’s Al Ameen Service is calling on the public to stay alert and take an active role in keeping communities safe.

In a message shared on Instagram, Al Ameen reminded residents that everyone has a role to play in protecting the safety and security of the UAE. The service urged people to watch out for any suspicious behaviour or unusual activity in their surroundings, and to report it immediately.

“Due to the unstable security and political situation in the region, Al Ameen Service urges the public to remain alert and attentive,” the post read. “Observe and report any suspicious behaviour or observations to the security authorities and Al Ameen Service, so that the necessary measures can be taken.”

Residents can report concerns through Al Ameen’s official channels or by calling their 24/7 hotline at 800 4444. All reports are kept confidential.

This call for public awareness isn’t just about emergencies; it’s a reminder that in the UAE, community safety is a shared responsibility. Whether you’re commuting, at the mall, or online, speaking up when something feels off can make all the difference.

Launched by Dubai Police, Al Ameen Service provides a safe and easy way for people to report anything that could affect public safety, from security concerns to cyber threats.

So, if you see something unusual, say something. One quick report could help keep your neighbourhood safe.

Need to report something?
Call 800 4444
Visit Al Ameen Service
Or message via their official app or social media channels.

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Announcements

Dubai Airports resume full operations after precautionary pause, travellers urged to check flight status

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Dubai Airports has announced the resumption of full operations at all its airports following a temporary precautionary pause, according to a statement from the Dubai Media Office.

“While Dubai Airports is working with airlines to ensure flights operate according to approved schedules, some flights may experience delays or cancellations,” Dubai Airports wrote on X (formerly Twitter).

While the exact nature of the pause was not disclosed, authorities emphasised that the safety and well-being of all travellers and aviation staff remain the top priority.

Operations teams are now working closely with airlines to normalise flight schedules, but passengers may still encounter delays or cancellations as services stabilise.

“Due to regional airspace closures, flights from DXB and DWC – Al Maktoum International may be impacted. Please check with your airline for the latest updates before heading to the airport, especially for guests travelling to India,” Dubai Airports wrote on its social media platform.

Travellers flying in or out of Dubai International (DXB) or Al Maktoum International (DWC) are strongly advised to:

  • Check directly with their airlines for real-time flight updates
  • Arrive early to allow extra time for check-in and security
  • Monitor official channels, including @DXBMediaOffice and @DubaiAirports

The temporary disruption comes as the summer travel season picks up, with a high volume of passengers expected in the coming weeks.

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News

Al Freej Fridge returns: 2 million cold drinks to distributed to Dubai’s outdoor workers this summer

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The “Al Freej Fridge” campaign is back for its second edition, aiming to distribute 2 million bottles of water, juice, and frozen treats to outdoor workers across Dubai throughout the summer.

Launched by Ferjan Dubai and supported by Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI), along with Suqia UAE and the UAE Food Bank, the campaign will run until August 23. It targets workers most exposed to the summer heat, cleaners, construction workers, delivery riders, and landscapers, across multiple Dubai neighbourhoods.

The initiative, which embodies the values of compassion, gratitude, and community unity, helps mitigate the health risks associated with extreme heat, such as dehydration and heat exhaustion.

How It Works:

  • Refrigerated trucks deliver cold drinks to outdoor work sites
  • Fixed fridges are placed in worker accommodations
  • Volunteers, including residents using personal vehicles, join the distribution
  • UAE Food Bank provides warehouses, cold storage, and logistics support
  • Suqia UAE supplies large quantities of bottled water

Ibrahim Al Balooshi, Director of Sustainability at MBRGI, said the campaign reflects the foundation’s mission to place people at the heart of humanitarian efforts.

Alia Al Shamlan, Director of Ferjan Dubai, described it as “a message of gratitude” from communities to workers who help build and maintain the city.

Following its success last year, when 1 million cold beverages were distributed, this year’s campaign aims to double its impact and reach, drawing more volunteers and reinforcing the UAE’s deeply rooted culture of giving.

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