Announcements
Star Power shines as IIFA Festival 2024 kicks off

Published
7 months agoon

The IIFA 2024 kicked off with a dazzling showcase of stardom at its official India press conference, featuring the ‘King Khan’ Shah Rukh Khan and celebrated filmmaker Karan Johar. They will be hosting the highly anticipated NEXA IIFA Awards extravaganza co-presented by Sobha Realty on Yas Island, Abu Dhabi, at the iconic Etihad Arena.
Joining the impressive line-up are the dynamic duo Siddhant Chaturvedi and Abhishek Banerjee, set to dazzle as hosts of IIFA Rocks 2024. Also in attendance at the press conference was Telugu and Hindi cinema’s superstar Rana Daggubati.
Heralding an extraordinary journey over 24 glorious years, IIFA2024 is set to bring together the finest in Indian cinema in a breath-taking display of brilliance across five iconic industries. The three-day extravaganza is all set to showcase the rich diversity of Indian cinema by bringing together the glamour of the IIFA Awards with the vibrant South Indian cinema through the IIFA Utsavam Awards (Celebrating Cinema of the South). Set to take place from September 27th to 29th, 2024, at Yas Island, Abu Dhabi, the festivities will kick start on Friday, 27th September, with IIFA Utsavam Awards, a grand celebration of the four vibrant South Indian film industries. The excitement continues on Saturday, 28th September, with the prestigious IIFA Awards. The festival concludes on Sunday, 29th September, with the exclusive, IIFA Rocks. The 24th Edition of IIFA promises to be a magnificent celebration of cinematic excellence, featuring a stellar array of talent and industry luminaries, from the brilliance of Hindi cinema to the dynamic South Indian film industry, OTT platforms, global stars, international dignitaries, cinema enthusiasts and media houses from around the world, this will be the largest and most memorable IIFA Festival to date.
Mr Partho Banerjee, Senior Executive Officer Marketing & Sales, NEXA commented, “As the NEXA IIFA Awards return to Yas Island, Abu Dhabi this September, we reaffirm our commitment to our 8-year partnership. NEXA and IIFA symbolize the pursuit of innovation, challenging the status quo to create novel and inspiring experiences. By combining global design, sophisticated style, and innovative technology, NEXA crafts premium experiences that align perfectly with IIFA’s mission to build lifetime experiences and celebrate excellence in Indian cinema globally.”
Mr Ashish Parakh, Chief Sales Controller and Chief Marketing Officer at Sobha Realty, expressed his excitement about the partnership, stating, “IIFA has always been a shining example of cinematic excellence, bringing people together from across the globe—much like how Sobha Realty creates homes that resonate with the global Indian community. We’re thrilled to continue the journey with Sobha Realty IIFA Weekend and Rocks at Yas Island, Abu Dhabi, and are eager to be part of another remarkable event that showcases creativity and excellence on the world stage.”
Mr Andre Timmins, Founder/Director, IIFA stated, “As we approach IIFA’s Silver Jubilee in 2025, we’re thrilled to announce the biggest and most spectacular IIFA Festival yet, set for September 27-29 at Yas Island. This year’s IIFA will be a celebration of unprecedented scale, transcending cinematic boundaries with the convergence of Hindi Cinema and South Indian cinema, set against Yas Island’s unmatched hospitality and breath-taking backdrop as a premier international destination. He added, “Expect mesmerizing performances and cultural extravaganzas during the three-day celebration that will not only captivate audiences worldwide but also make a profound global impact. A true testament to the unparalleled appeal of Yas Island, IIFA 2024 festival will foster meaningful connections, offer unique networking opportunities, and celebrate the visionaries who have shaped the global entertainment landscape, setting the stage for an extraordinary journey to 2025.”
Taghrid AlSaeed, Miral’s Executive Director of Marketing, Communications & Events, said, “We are proud to welcome the world’s biggest celebration of Indian film for a historic third time to Yas Island. This year’s IIFA Festival promises to be an extraordinary spectacle of cinematic excellence and vibrant culture with the welcome of IIFA Utsavam to the Island for the first time. We can’t wait to transform Yas Island, the leading entertainment and leisure destination into a global stage for Indian cinema. This year’s event will unit Bollywood’s brightest stars with their most passionate fans for an unforgettable experience in Abu Dhabi. Let’s get ready for an event like never before”
H.E. Nouf Mohamed Al-Bushlaibi, Executive Director of Strategic Marketing and Communications, DCT Abu Dhabi says, “We are delighted that Abu Dhabi will host the International Indian Film Academy Awards for an unprecedented third consecutive year. As a city steeped in culture and creativity, this continued partnership highlights Abu Dhabi’s reputation as a leading destination for global events. We look forward to sharing our city with the luminaries of Indian cinema and the IIFA audience, celebrating the best of Indian cinema together with the finest Emirati hospitality.”
Mr Ashish Sehgal – Chief Growth Officer – Digital & Broadcast Revenue, Zee Entertainment Enterprise Limited, expressed his excitement about this association – “ZEE is thrilled to bring the magic of the IIFA to millions of households across the globe and celebrate the brilliance of Indian Cinema and its talented artists. This prestigious property is a natural fit for our portfolio and reaffirms ZEE’s audience-first strategy of delivering premium entertainment that resonates deeply with our diverse viewers. We are confident that this association will not only elevate the viewer experience but also strengthen our leadership in delivering the best of Indian Cinema to the world and set new benchmarks in engagement, viewership and entertainment.”
Mr Praveen Sharma, Group CEO & Partner Maisour & Meteora Group expressed his happiness, “We are absolutely thrilled to partner with the International Indian Film Academy (IIFA) Awards as the Investment Partners of IIFA Weekend & Awards. This collaboration marks a monumental milestone for Maisour, a crowdfunding platform for fractional ownership in Real Estate in Dubai with a global platform like IIFA that unites and celebrates the best of Indian cinema in a dazzling showcase of stardom. The highly anticipated cinematic extravaganza IIFA Festival 2024 on Yas Island, Abu Dhabi, sets the perfect stage for this partnership. At Maisour, we champion creativity, innovation, and make Real Estate investment in Dubai affordable that seamlessly resonate with the prestigious legacy of the IIFA awards. Together, we aim to elevate the fan engagement and offer them opportunities for investment and excellent returns.”
Mr. Nishant Pitti, CEO& Co-founder of EaseMyTrip shared his thoughts on the association, stating; “As IIFA approaches its Silver Jubilee in 2025, EaseMyTrip is excited to be the official travel partner for the world’s grandest celebration at the IIFA Awards. This year, the celebrations promise to be bigger and more spectacular than ever. As a homegrown brand, we’re delighted to offer IIFA specific holiday packages. This partnership reflects our unwavering commitment to making travel for the event and beyond both effortless and unforgettable for all.”
Nader Halim, Cluster General Manager for Hilton Abu Dhabi Yas Island, The WB™ Abu Dhabi, Curio Collection by Hilton, and DoubleTree by Hilton Abu Dhabi Yas Island Residences, remarked on the partnership, saying, “As the official hospitality partner for the IIFA Festival 2024, Hilton Abu Dhabi Yas Island is honoured to be at the very heart of this extraordinary celebration of Indian cinema and music. We are thrilled to welcome the industry’s most prominent stars throughout this action-packed weekend and are committed to ensure they experience the exceptional hospitality that Hilton is renowned for.”
Nabila, Founder NABILA and ZERO makeup- Official Hair & Makeup Partner commented saying, “The team at NABILA is thrilled to return to IIFA for the fourth time, styling and energizing this star-studded event at the magical YAS Island. With our backstage powered by ZERO Makeup — a brainchild of NABILA that is specially designed for brown skin and associated with IIFA since its inception — we are fully prepared for this exciting journey.”
With 20 years of experience across print, TV, and digital journalism, Sudhashree is a seasoned media professional with a keen eye for news. A true news bug, she thrives on curating stories that capture the pulse of fashion, film, and all things trending. Deeply immersed in the fast-evolving media landscape, she swears by the power of social media to shape narratives and spark conversations.

Announcements
Pro Panja League is set for international debut as it goes global with UAE Cup 2025

Published
3 days agoon
April 16, 2025
Pro Panja League, India’s premier professional Arm Wrestling tournament, is set to mark a significant moment in the league’s journey, making its international debut on April 19th at the India Club, who are also the venue partner for the tournament in Abu Dhabi, UAE.
The ‘Pro Panja UAE Cup’ is the first-ever occasion when the league is organizing an international event. The event will bring together some of India’s best arm wrestlers alongside the best arm wrestlers from around the world.
The event is sanctioned by the Dubai Sports Council and will technically be overlooked by the Emirates Body Building and Fitness Federation. Actor and Co-Founder of the Pro Panja League, Mr. Parvinn Dabass and Bollywood Star and President of the People’s ArmWrestling Federation India , Mrs. Preeti Jhangiani will be making a special appearance at the event, alongside Mr. Raz Khan, who is the representative for Pro Panja League in the UAE.
A total of five matches will be played at the event, with the huge India-Pakistan headline clash being between India’s Mazahir Saidu (110 kg), who is India’s Number 1 and also the captain of Kochi KD’s in the Pro Panja League, and Pakistan’s Omer Jamshaid (105 kg).
In the 90 kg category, Arjun Menon from India will take on Talal Ali from Bahrain, while another Indian, Umesh Kattuparambil (80 kg) will compete against Ameer Alturkumani (85 kg) from UAE. In the other three matches at the landmark event, Prasad Kanhangad (75 kg) of India will be pitted against UAE’s Rambo (80 kg), while India’s Asker Ali (85 kg) will fight it out against Ali (90 kg).
Speaking about the international debut, Parvinn Dabass, Co-founder of Pro Panja League, said, “The Pro Panja UAE Cup is a natural progression in our vision to make arm wrestling a mainstream, globally recognized sport. The UAE has emerged as a hub for combat sports and we are thrilled to bring the energy and excitement of Pro Panja to such an enthusiastic audience and I thank our UAE partners especially India Club and Mr Faisal Alzaabi for their support .”
Sharing her enthusiasm for the same, Bollywood Star, Preeti Jhanghiani added, “Having seen the Pro Panja League up close, I have to say it’s a superb mix of sports and entertainment and Bollywood masala, everyone who watches falls in love with Pro Panja and now I’m honoured to be meeting my UAE fans through this platform .”
Announcements
UAE’s first-ever Woman Grandmaster Rouda Essa Alserkal to play the Norway Chess Open 2025

Published
1 week agoon
April 10, 2025
In a bid to encourage chess players in the Middle East and provide a platform at the global stage, the organisers of Norway Chess – one of the most prestigious tournaments in the FIDE chess calendar – has invited Emirate’s first-ever female grandmaster Rouda Essa Alserkal to participate in the Norway Chess Open 2025 which will see participation from 31 countries.
The 15-year-old Rouda was formally presented with the invitation by Kjell Madland, Managing Director and visionary behind Norway Chess, today at a press event in Seven Seas Hotel in Dubai. Also present at the grand occasion was Dr Mansoor Al Tamimi, Vice Technical Committee Chair, the Technical Director from the Abu Dhabi Chess Club and Mind Games. Koneru Humpy, two-time women’s world rapid chess champion, also joined virtually and wished Rouda ahead of her upcoming events.

Kjell Madland, Managing Director of Norway Chess, presents the official invitation to participate in the Norway Chess Open 2025 to Rouda Al Serkal, the UAE’s first Woman Grandmaster, as Benedicte Westre Skog, COO of Norway Chess, looks on during the official press conference held at the Seven Seas Hotel in Dubai on Wednesday. Photo Credit: Joy Dasgupta/Norway chess
The Norway Chess Open 2025 will be held from May 26 to June 1 at the IMI Forum in Stavanger, attracting both grandmasters and ambitious chess players seeking title norms and valuable competitive experience. With previous participants like reigning World Champion Gukesh D, Praggnanandhaa, and Vaishali, who participated in the Norway Chess Open as budding players before their meteoric rise in the sport, has established itself as an essential arena for players seeking high-level competition.
Speaking about providing this unique opportunity for Rouda, Kjell Madland expressed, “Norway Chess is delighted to invite Rouda Essa Alserkal to participate in this year’s Norway Chess Open 2025. I congratulate Rouda on the remarkable feat to become the first woman Chess Grandmaster from the UAE and she stands tall as an inspiration for women in this region to achieve. The Norway Chess Open provides a great opportunity for Grandmasters and chess players to hone their skills and gain competitive exposure. We hope to find and encourage many future chess stars from the Middle East to play in the Norway Chess Open.”
Madland further highlighted the importance of growing chess as a competitive sport in the Middle East and expressed interest in creating further synergies with potential partners in the UAE. “We are exploring the possibility of hosting Norway Chess tournament in the Middle East and potential partners are welcome to connect with us. We are also working to broadcast Norway Chess live to the fans in the Middle East,” he said.
In the Norway Chess Open category, leading the list of participants is Rinat Jumbayev (KAZ), followed by strong contenders such as Gergely Kantor (HUN), Valentin Dragnev (AUT), Vitaly Kunin (GER), Norwegian Frode Urkedal (NOR), and Chinese grandmaster Jiner Zhu (CHN).
Expressing her excitement to participate in the Norway Chess Open 2025, Rouda said, “I am looking forward to the competition as I know Norway Chess is the strongest grooming ground for future chess superstars. When I first heard that I am getting invited for the Norway Chess Open, I could not believe it and I was so thrilled, I told my coach immediately – that I need to start preparing. This is the most prestigious tournament in the world and I am sure this experience will help me improve my game further.”
“I am also greatly looking forward to meet Magnus Carlsen and Hikaru Nakamura, also some of the Indian players like the new World Champion Gukesh who will be participating in the Norway Chess 2025,” she added.
The Norway Chess Open features double rounds on Thursday, May 29, and Friday, May 30, providing excellent opportunities for title norms in the top group. In the Grandmaster Group, which Rouda has been invited to participate, will have nine rounds, opportunity for title norms and a prize fund of €13,000.
Please see attached images from the event.
About Norway Chess 2025:
The Norway Chess Open is held simultaneously along with the marquee Norway Chess 2025 which will see a star-studded line-up featuring world no.1 Magnus Carlsen (Norway), Hikaru Nakamura (USA), Gukesh D (India), Fabiano Caruana (USA), Arjun Erigaisi (India), and Wei Yi (China) among the men while the Norway Chess Women will feature Ju Wenjun (China), Lei Tingjie (China), Humpy Koneru (India), Anna Muzychuk (Ukraine), Vaishali Rameshbabu (India), and Sarasadat Khademalsharieh (Spain).
Norway Chess and Norway Chess Women, feature the same format, same prize money, and take place in the same playing hall. Both tournaments follow a 6-player double round-robin format.
Announcements
King Kai Stewart Defends World Featherweight Title at BKFC 72 Powered by World League of Fighters

Published
2 weeks agoon
April 6, 2025
Dubai hosted the second night of bare-knuckle fighting as BKFC 72, powered by World League of Fighters in association with Dubai Sports Council, presented a series of impressive knockouts and skilled performances. The Dubai Duty Free Tennis Stadium was filled to capacity as BKFC President and Founder David Feldman, MMA star Conor McGregor, and World League of Fighters Co-Founders Rajesh Banga and Sunil Mathew attended this significant combat sports event.
In the main event, “King” Kai Stewart defended his BKFC World Men’s Featherweight Championship for the fourth time. Stewart dominated his opponent, landing 156 punches out of 202 thrown, while South African challenger Tommy “The Farmer” Strydom landed 53 punches from 112 attempts. This clear difference in striking led to Stewart knocking Strydom down twice and securing a unanimous decision victory with all judges scoring the bout 50-43. Stewart, now undefeated with an 8-0 record, proclaimed after his victory, “I cleaned out the 145-pound division. I break everybody!”
The co-main event also featured one of the night’s most dramatic moments. Jessica “The Black Widow” Borga from United States of America claimed the first-ever BKFC World Women’s Featherweight Championship with a single devastating punch that knocked out former professional boxing champion Hannah “The Classical Warrior” Rankin from United Kingdom just 32 seconds into the first round. Borga landed 18 of her 22 punches, while Rankin connected with only 7 of her 14 attempts before the knockout blow. This victory improved Borga’s BKFC record to 3-0, establishing her as a dominant force in women’s bare-knuckle fighting.
Russia’s Vladislav Tuinov made an explosive BKFC debut needing only 26 seconds to defeat Belgium’s Sabri Ben Henia. Tuinov landed 3 of his 5 punches with one powerful strike proving enough to end the fight immediately for Sabri Ben Henia who landed 1 of 7 attempted punches before the referee stopped the contest.
Spain’s Nico “The Iron” Gaffie delivered one of the night’s biggest upsets against Brandon “Superman” Allen, the second-ranked featherweight contender. Gaffie’s persistent attack sent Allen to the canvas four times throughout the fight, with both fighters throwing exactly 93 punches each. Gaffie landed 41 punches to Allen’s 29, leading to a fourth-round technical knockout win with one second remaining in the round.
Welsh fighter John Phillips dominated his cruiserweight match against Brazilian veteran Fabio Maldonado. Phillips landed 29 punches while Maldonado connected with 19, allowing Phillips to knock Maldonado down twice before the referee stopped the fight only 29 seconds into the second round.
In welterweight action, Aaron Chalmers secured a third-round victory over fellow Englishman Chasa Symonds. Chalmers landed 25 of 63 punches compared to Symonds’ 15 of 47. After dropping Symonds twice, the fight was stopped just 16 seconds into the third round.
The heavyweight division saw Iran’s Hassan Yousefi defeat Brazilian Guto Inocente by unanimous decision. In this back-and-forth battle, Yousefi landed 83 of his 142 punches, while Inocente connected with 54 of his 102 attempts. The judges recognized Yousefi’s greater volume, awarding him scores of 50-45, 50-45, and 49-46.
The preliminary card featured two lightning-fast finishes, Filipino lightweight Mark Angel Sadang defeated Iranian Matin Safari in just 1 minute and 27 seconds of the first round, while Kazakh featherweight Dilshat Nurym needed only 1 minute and 23 seconds to stop Russian Shamil Dzhakhbarov.
MMA legend Conor McGregor, whose partnership with World League of Fighters has helped bring bare-knuckle fighting to the region, expressed his admiration for the event. “I’m so proud of our warriors and combatants win, lose or draw who have put on an amazing spectacle across this two-day extravaganza in Dubai,” said McGregor. “This event shows what World League of Fighters and BKFC represent pure combat and true heart.”
Also Conor McGregor, adding his thoughts on the action-packed event shares, “There are a lot of big shows around the world, a lot of noise, but let me tell you something; this is the most exciting combat sport on the planet today. And it’s not just talk there’s no such thing as a boring fight in BKFC. In fact, there’s not even a boring exchange. Every moment is explosive, raw, and real.”
“The partnership between BKFC and World League of Fighters continues to deliver excellent combat sports entertainment to fans worldwide,” said Rajesh Banga, Co-Founder of World League of Fighters. “This event concludes an exciting two-day fighting showcase in Dubai, establishing the city as a key destination for combat sports globally.”
The success of BKFC 72 in Dubai marks another achievement for World League of Fighters in their goal to expand bare-knuckle fighting across international markets, bringing together top athletes from various fighting backgrounds.

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