Connect with us

Business

SurveySparrow hosts “RefineCX 2023” in Dubai at the backdrop of rapid expansion 

Published

on

Spread the love

SurveySparrow, a leading experience management platform, is organically expanding in the Middle East and North Africa (MENA) region with a host of strategic initiatives aimed at delivering exceptional services and enhancing data security. The company hosted a premium, exclusive event, “RefineCX 2023,” at Hotel Taj, Business Bay, Dubai, on October 17, bringing together more than 40 prominent CX leaders, visionaries, and entrepreneurs. The event featured groundbreaking discussions and keynote speeches centered on leveraging technology to enhance customer journeys in the digital age.

The event was highlighted by a stirring keynote from Hazem El Zayat, Chief Experience Officer – MENA, Memac Ogilvy, titled ‘Crafting Exceptional Customer Journey in the Digital Age.’ “In today’s fast-evolving digital landscape, understanding and anticipating customer needs isn’t just beneficial; it’s essential. Technology isn’t replacing the human touch; it’s amplifying it. The brands that will lead tomorrow are those seamlessly integrating technology to craft customer journeys that feel not just personalized, but deeply personal,” stated El Zayat during his address.

This theme was further explored in a panel discussion, “CX 2.0: Leveraging AI for Transformative Customer Journeys,” featuring insights from Lara Khouri, Founder of there is no spoon, and Biju Nair, Assistant Director Customer Experience and L&D, Ejadah Asset Management Group. The discussion delved into practical strategies for integrating AI in customer experience, emphasizing that the future of CX is not just technology-driven but also empathy-driven.

“RefineCX 2023 was a congregation of visionaries, united by a common goal,” said Shihab Muhammed, Founder and CEO of SurveySparrow. “What stood out was the unanimous agreement on the symbiotic relationship between technology and empathy in crafting customer experiences. As we move forward, SurveySparrow is committed to being at the forefront of this exciting intersection, empowering brands to create memorable, meaningful interactions.”

SurveySparrow’s recent expansion in the MENA region resonates with the themes explored at RefineCX 2023. Their new data center in the UAE stands as a testament to their commitment to data security and localized service excellence, pivotal in the digital transformation narratives discussed during the event. “Our presence in this dynamic market reinforces our mission to help businesses connect with their audiences through engaging, conversational surveys, enhancing the human experience in the digital realm,” remarked Aldrin Kenneth, SurveySparrow’s Director of Middle East and Africa.

RefineCX 2023 was more than an event; it was a step into the future of customer experience. The success of this gathering underscores the MENA region’s burgeoning role in the global digital transformation landscape, a domain where SurveySparrow continues to be a pivotal player.

About SurveySparrow:

SurveySparrow is a leading experience management platform that empowers brands to refine experiences at every touch point. With its intuitive feedback platform and comprehensive solutions, it transforms the customer journey by providing valuable insights and actionable data. The establishment of a custom data center in the UAE reinforces SurveySparrow’s commitment to top-notch security measures for the Middle East region. The company serves over 200,000 customers in 149 countries, working with marquee clients such as McKinsey, Dubai Tourism, Shurooq, Eros Group, and others.

Continue Reading
Advertisement

Business

Rupee hits record low: Should UAE residents send money now or wait?

Published

on

Spread the love

The Indian rupee has fallen to a record low, offering UAE-based expats one of the most favourable exchange rates in recent months for sending money home.

The Indian rupee was trading at around Rs25.93 per dirham, according to XE, while weakening to 95.25 against the US dollar.

For Indian residents in the UAE, the shift means more rupees per dirham, making it an attractive time to remit funds for expenses such as school fees, family support, or loan payments back home.

A Dh1,000 transfer could fetch around Rs25,930 (before fees), prompting increased activity at exchange houses, where customers often wait for such rate movements to make larger transfers.

The Reserve Bank of India has taken steps to stabilise the currency, including dollar sales through state-run banks, though the impact has been limited as global pressures persist.

What it means for expats

For UAE-based expats, the current exchange rate makes this a strong window to send money, especially for large transfers like school fees, property payments, or savings.

If you’ve been waiting for a better rate, this could be a good time to act. However, currencies can remain volatile, and small gains can be offset by exchange house fees. Some residents prefer to split transfers (send part now, part later) to balance risk.

Continue Reading

Announcements

How to get an industrial licence in Sharjah for just Dh1,000

Published

on

Spread the love

Sharjah offers a Dh1,000 industrial licence at the ‘Make it in the Emirates’ forum

New Sharjah initiative cuts the cost of starting industrial businesses

UAE entrepreneurs can launch factories in Sharjah for Dh1,000

Sharjah boosts manufacturing sector with new investor incentives

‘Make it in the Emirates’: Sharjah unveils low-cost industrial licence

Sharjah targets investors with fast-track industrial setup offer

Big opportunity for entrepreneurs as Sharjah lowers licence costs

Sharjah strengthens position as industrial hub with new initiatives

Sharjah is stepping up efforts to attract industrial investment, as the Sharjah Economic Development Department (SEDD) and Sharjah Foundation for Supporting Entrepreneurship take part in the latest edition of the Make it in the Emirates forum.

For entrepreneurs and expats looking to start or expand industrial ventures, one of the standout announcements is a special initiative offering instant industrial licences for just Dh1,000, covering all permitted industrial activities in the emirate.

Officials say the move is part of a broader strategy to simplify business setup, reduce costs, and accelerate project launches, making it easier for investors to enter the market.

Speaking at the forum, Hamad Ali Abdulla Al Mahmoud said the initiative reflects Sharjah’s commitment to building a diversified, knowledge-based economy, while supporting innovation and long-term growth in the industrial sector.

Beyond licensing, SEDD is also using the platform to connect with global manufacturers and industry leaders, aiming to build partnerships that support technology transfer and enhance the quality and global reach of Made in Sharjah products.

For business owners and aspiring founders, the initiative offers lower entry barriers, faster setup processes, and access to funding and support services.

How to apply for an industrial licence

Setting up an industrial business in Sharjah is becoming faster and more accessible. Here’s a simple breakdown of how to apply through the Sharjah Economic Development Department (SEDD):

1. Choose your activity
Select the industrial activity you want to operate. This licence covers a wide range of permitted manufacturing activities in Sharjah.

2. Submit your application
Apply through SEDD’s official website, service centres, or via initiatives promoted at the Make it in the Emirates forum.

3. Provide required documents
Typically includes:

  • Passport/Emirates ID copy
  • Business details
  • Initial approvals (if required for specific activities)

4. Get instant approval
The initiative offers fast-track processing, allowing many applications to be approved quickly.

5. Pay the fee
Pay the Dh1,000 licence fee, which covers all permitted industrial activities under this offer.

6. Start operations
Once approved, you can begin setting up your industrial project and access additional support services.

Entrepreneurs can also tap into funding, advisory, and training support through Sharjah Foundation for Supporting Entrepreneurship to help grow their business.

Continue Reading

Business

What new UAE anti-money laundering measures mean for businesses

Published

on

Spread the love

The UAE is strengthening its crackdown on financial crime, with the National Committee for Anti-Money Laundering and Combating the Financing of Terrorism and Proliferation Financing approving a new set of measures to boost transparency and enforcement.

Announced after its latest meeting, chaired by Khaled Mohamed Balama of the Central Bank of the UAE, the updates aim to strengthen how authorities detect, investigate, and prevent illicit financial activity.

A key highlight is a new national guide on financial intelligence and money laundering investigations, which improves coordination between agencies and introduces updated procedures for tracking and recovering assets, including those linked to virtual assets.

The committee also approved risk assessments across financial institutions, virtual asset providers, and non-financial sectors, enabling more targeted enforcement and oversight.

Stricter compliance for businesses

For businesses in the UAE, the new measures mean stricter compliance requirements but also a more stable and trusted operating environment.

Companies, especially in finance, real estate, and emerging sectors like virtual assets, will need to strengthen due diligence, improve internal controls, and align with updated risk assessments and reporting standards set in coordination with the Central Bank of the UAE.

While this may increase operational oversight and compliance costs in the short term, it enhances transparency, reduces exposure to financial crime risks, and reinforces the UAE’s reputation as a secure global business hub, ultimately boosting investor confidence and long-term growth opportunities.

Additional updates include revised national risk assessments on proliferation financing and non-profit organisations, reinforcing a risk-based approach to regulation.

While largely behind the scenes, these changes play a key role in maintaining the UAE’s position as a secure and trusted global financial hub, something that directly impacts businesses, investors, and the wider expat community.

Officials say the measures mark a more advanced phase in the country’s regulatory framework, with stronger coordination and improved readiness to address evolving financial risks.

Continue Reading

Popular

© Copyright 2025 HEADLINE. All rights reserved

https://headline.ae/