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Thrivestate Square Real Estate: Mastering marketing to achieve Dh500M this year

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Thrivestate Square Real Estate, a fast-growing boutique brokerage firm in Dubai, is revolutionizing the real estate industry by leveraging its marketing roots to offer unparalleled customer acquisition services. Originally established as a marketing firm specializing in lead generation, Thrivestate Square has quickly evolved into a powerhouse in the real estate sector, attracting top brokers across the UAE who recognize the company’s ability to deliver the best leads in the market.
Founded in 2022, Thrivestate Square has made a name for itself by combining its deep marketing expertise with a client-first approach. The company’s unique strength lies in its ability to consistently generate high-quality leads through targeted campaigns, a skillset that distinguishes it from competitors. With live leads flowing daily to agents, Thrivestate Square ensures that its brokers have access to prime opportunities, driving both success and rapid growth.
“Our background in marketing and technology has always been the backbone of Thrivestate Square’s success,” said Mr. Lior Poldian, Co-Founder of Thrivestate Square. “We’ve taken what we know about customer acquisition and applied it to the real estate market in a way no one else has. This is why the top brokers in Dubai want to join Thrivestate Square — because they know we can deliver the best opportunities and set them up for success.”

Attracting Top Talent :
Thrivestate Square’s success in customer acquisition has made it a magnet for top-tier brokers in Dubai, all eager to benefit from the company’s industry-leading marketing and lead generation capabilities. By offering a steady stream of qualified leads, Thrivestate Square has created an environment where brokers can focus on what they do best—closing deals and providing exceptional service to clients. This model has contributed significantly to Thrivestate Square’s rapid growth and reputation as one of the most sought-after agencies in the region.

Record-Breaking Sales in 2024 :
Thrivestate Square’s growth trajectory is underscored by impressive sales figures. The company is on track to achieve 500 million dirhams in property sales by the end of 2024, with some months recording as much as 70-80 million dirhams in sales. “We’ve had an incredible year so far, with record-breaking months and a steady flow of high-value transactions,” added Poldian.
“Thrivestate exists less than 2 years and for this short period of time we are satisfied for what we achieved, our marketing expertise gives us a competitive edge, and we’re confident that we’ll cross the 1 billion dirhams mark in property sales next year.”
The Future of Thrivestate Square :
Looking ahead, Thrivestate Square is poised for continued expansion and success. The company is not only focused on increasing its market share in Dubai but also on expanding its service offerings, including its growing portfolio of vacation homes and property management services. With its unique marketing-driven approach, Thrivestate Square is set to redefine the standards of excellence in Dubai’s real estate marke

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Big news for Khorfakkan: New mountain neighbourhood announced to ease housing shortage

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If you live in Khorfakkan and have been wondering what’s happening with housing in the area, here’s some reassuring news.

His Highness Sheikh Dr Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah, has announced that a new residential neighbourhood will be built in Jabal Al Ashkel, directly responding to concerns about the shortage of homes in the city.

The new development, called Al Ashkel Neighbourhood, will be located along the mountainous area of Khorfakkan. It’s set to take place near the Khorfakkan Club for the Disabled, and to ensure the area is ready for construction, the road leading to Al Rafisah will be paved.

The announcement was made during a phone call on the programme Direct Line, where the Sharjah Ruler addressed concerns by Emiratis about the availability of residential plots in Khorfakkan. And it wasn’t just talk about plans, there’s already a lot happening on the ground.

Right now, 270 homes are under construction, including 120 homes in Al Mudeife. More residential plots in the Al Harray area are also being handed over to the municipality, with construction expected to take around two years.

And it’s not just Khorfakkan that’s seeing progress. The Sharjah Ruler also shared updates on housing projects in Kalba, with new neighbourhoods being developed along the ring road in areas like Al Ghayl, Al Saaf, and Al Tareef. Construction has already started in Al Dahiyat neighbourhood, with more developments on the way.

All in all, it’s a clear sign that efforts are being made to ease housing pressure across Sharjah’s East Coast, and the message is clear: Sharjah is moving fast to address housing needs with long-term, citizen-focused developments that balance community living and natural surroundings.

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UAE launches new digital platform to manage federal government real estate

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The UAE Ministry of Finance has launched a new digital system to centralise and manage data on all federally owned real estate, marking another step in the country’s push to modernise public asset management and strengthen governance.

The platform, known as the Federal Government Real Estate Assets Platform, will act as a unified electronic registry for federal government properties. It is designed to document, update and classify real estate data, while linking assets directly to financial and operational systems across the federal government.

The ministry said the launch fulfils the requirements of Article 18 of Federal Decree-Law No. 35 of 2023 on Union-Owned Properties, which mandates the creation of a federal electronic registry for government real estate.

Supporting digital transformation

Younis Haji AlKhoori, Undersecretary at the Ministry of Finance, said the platform is designed to strengthen regulation, governance and oversight of federal real estate assets, while supporting the UAE government’s wider digital transformation agenda.

By automating real estate-related processes, the system aims to improve data accuracy and provide better insights for policymaking, planning and long-term asset management.

Federal entities can use the platform to register and update property data under standardised classifications, manage leasable spaces, and submit real estate-related requests through automated workflows. These include inspections, transfers, sales, demolitions and structural changes to properties.

The platform also integrates with other federal systems to ensure records remain up to date, while generating reports and performance indicators to support evidence-based decision-making.

Linking real estate and financial data

Mariam Mohamed Al Amiri said the platform was developed to unify real estate data across federal bodies and connect it directly to financial and operational procedures, helping improve planning, expenditure control and transparency.

The system records both financial and non-financial data, including property values, depreciation, operating costs, location, condition and technical specifications. It also stores digital documents such as architectural drawings, site maps and contracts.

A new four-tier classification structure, covering sites, buildings, floors and individual units, standardises how government real estate is recorded and enables faster access to information.

From paper to digital

According to the ministry, the platform replaces paper-based procedures with a fully digital framework that supports real-time tracking, automated approvals and structured lease management, including contract creation, amendments and terminations.

Officials said the move will improve the efficiency of federal real estate use, enhance governance and support long-term planning of government-owned properties as part of the UAE’s broader digital government strategy.

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Middle East set to attract over $100bn a year in energy, healthcare and digital investment by 2026

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The Middle East is on track to attract more than $100 billion (Dh370 billion) a year in major investments by 2026, spanning energy, renewables, healthcare, digital infrastructure and manufacturing, according to a new industry outlook by Grand View Research (GVR).

Despite the global shift towards cleaner energy, the region, led by the UAE and Saudi Arabia, is expected to remain a global powerhouse in oil and gas, while rapidly scaling renewable energy, digital transformation and healthcare innovation.

Oil and gas remain central, with a tech-driven twist

The UAE and its Gulf neighbours currently account for around 30 per cent of global oil production and 17–18 per cent of gas output, cementing the region’s role as a key energy supplier.

While global oil demand growth is expected to remain modest through 2026, gas demand is forecast to rise by around 3.5 per cent, driven by power generation, industrial expansion and LNG exports.

“The Middle East’s oil and gas sector remains a market anchor, but technology adoption and LNG expansion will define competitiveness over the next few years,” said Swayam Dash, Managing Director at Grand View Research.

Across the UAE, producers are increasingly deploying AI, IoT, drones and robotics to cut costs and improve operational efficiency, alongside investments in carbon capture, storage and early-stage hydrogen projects under the UAE Energy Strategy 2050.

Renewables and battery storage gain pace

Renewable energy is expanding rapidly across the Gulf, with falling solar auction prices making clean energy increasingly competitive. Both the UAE and Saudi Arabia are mandating battery storage alongside new solar and wind projects, helping stabilise power grids as renewable capacity grows.

Dubai has announced plans for multi-gigawatt renewable additions by 2030, while Saudi Arabia continues to roll out large-scale solar and hydrogen projects under Vision 2030.

Healthcare becomes an economic growth engine

Healthcare is also emerging as a strategic investment sector. In 2023, Dubai welcomed more than 690,000 medical tourists, generating over Dh1 billion in healthcare revenue and boosting related sectors such as hospitality and travel.

The UAE’s National Digital Health Strategy, which integrates platforms like Riayati, Malaffi and Nabidh, has consolidated more than 1.9 billion medical records across 3,000 facilities, positioning the country as a regional leader in digital healthcare.

Data centres, cloud and advanced manufacturing

Digital infrastructure is another major growth driver. The GCC data centre market is expected to grow at around 13 per cent annually through 2030, with the UAE and Saudi Arabia accounting for up to 70 per cent of new capacity.

Cloud adoption is accelerating too, with nearly 75 per cent of organisations expected to rely mainly on cloud platforms by 2026, boosting demand for cybersecurity, AI and enterprise digital tools.

By 2026, GVR expects the region’s economy to reflect balanced diversification, combining energy leadership with rapid growth in renewables, healthcare, digital systems and advanced manufacturing.

“The scale of investment shows how the Middle East is shifting from resource reliance to technology-enabled growth,” Dash said.


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