In the spirit of generosity and unity reflected in the Year of Community, Abu Dhabi’s Awqaf and Minors Affairs Authority has launched the ‘Life Endowment’ campaign to support patients battling chronic diseases. The campaign, in partnership with the Department of Health – Abu Dhabi, is being rolled out under the heartwarming slogan: “With You for Life.”
Dh1 Billion for Lifesaving Healthcare
The campaign is part of the larger Dh1 billion ‘Healthcare Endowment’ fund created in May 2024 in collaboration with Emirates Red Crescent and Ma’an (Authority of Social Contributions). This initiative ensures continuous funding for patients in need, helping them access treatments, medications, and psychological support.
It’s a long-term plan to make healthcare more accessible, especially for those who can’t afford it.
Why it matters
The ‘Life Endowment’ initiative:
- Helps patients with chronic conditions who need regular care
- Ensures sustainable funding for critical treatments
- Supports the UAE’s vision for community-driven healthcare
- Encourages social solidarity and collective giving
Community at the heart of care
Fahad Al Qassim, Director General of Abu Dhabi Awqaf, said:
“This campaign offers hope to those suffering and is a reflection of the UAE’s values of giving and humanity. We invite everyone to contribute and help build a healthy, sustainable society.”
Dr. Noura Al Ghaithi, Undersecretary of the Department of Health – Abu Dhabi, added:
“This endowment puts the needs of patients first. It’s a sustainable way to fund care and improve lives.”
The campaign’s two donation channels are:
- Emirates Red Crescent – with a long history of humanitarian work
- Ma’an – Abu Dhabi’s official platform for social contributions
How the community can help
Ahmed Al Mazrouei from the Red Crescent said that endowments are a strong foundation for lasting charitable efforts. Abdulla Al Ameri from Ma’an emphasised the importance of uniting society to support healthcare and improve the quality of life for all.
What is an Endowment?
An endowment is a charitable donation where the principal amount is invested, and the returns are used to fund important causes, in this case, healthcare for the most vulnerable.