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Easy workouts without breaking into sweat? Try this suit
Kumar Shyam
A fitness suit, touted to be revolutionary, has arrived in the UAE and is promising to take away the pain and sweat out of working out your muscles for a leaner you.
Easy Motion Skin, a company headquartered in Austria, is behind the sales of the blue-coloured outfit which has been designed by German scientist Dr Dirk Fritzche and is expanding operations in the country after establishing good testimonials with top athletes and even astronauts in Germany.
Bringing the product is Jan Ising, who has helped set-up events at places like the Burj Khalifa and Expo2020. “It can help lose weight, firm your skin and help get rid of cellulite and all this without causing back pain while also improving any disbalances caused by wrong habits from daily life,” says Ising.
The concept is nothing new, the company admits. “We are only reinventing the old way of Electromyography (EMG) in which the brain sends a signal to the muscles,” Ising explains. “In the late 70s, experiments were conducted on frogs with electrodes attached to their leg muscles to see how long they could leap. Until recently too, body suits with complex wires and gadgets attached have been in use but the movement is severely restricted and impractical.”
“Our suit is powered by a small, long-lasting battery and made up of washable, comfortable material with humidity not a factor and the high-quality electrodes are placed to target eight different muscle categories – without troubling yourself or risking back pain and potentially more injuries and damage then the good done by working out.
“However, once you get used to it – even 20-minute sessions twice a week is enough – you need mobility to work your muscles on a professional level; for which one usually recommends a trainer.”
Billing the suit as “the world’s smallest gym”, the development team led by Mr Ising is so confident that they are encouraging people to see the proof in the pudding themselves by trying it out. The suit comes in a Home Edition for individual users and a Studio Edition for those looking to share it or rent it among a larger benefactor base.
“We are looking at direct marketing where they can buy the suit from us online or collect it from our partner gyms or personal trainers,” Ising adds. “It is a sustainable system where the suit is used in conjunction with the experts who believe in the system.”
To complement the suit, the company has also collaborated with other products which work on a similar EMG concept. There is the ReLounge chair, an arching table with electrodes placed on the back region. There is another massage table, a flat one, which has a slow and steady, but similar relaxation effect on the back muscles especially.
“Our products are where science meets lifestyle. We are activating your muscles, improving mobility and increasing endurance.
“We can provide follow-up support for clinics and physios for: sin tightening for mothers, muscle building after surgeries, compensation of disbalances in body muscles, optimize training results, an immediate solution for cellulite issues – all with the push of a button.”
Jan Ising, left, guiding Yolanda in Dubai. The electrodes, sewn into the suit to target key areas, are visible. Sanita Lapinska / EMS
Though the suit is a fitness and lifestyle product in the UAE for starters, it is registered with medical authorities in Europe.
Their headquarters in Seefel, Austria, also known as the Dome, is being used as a training facility for top athletes. The company is working with the European Space Agency, SpaceX, the Centre for Space, Medicine & Extreme Environments in Berlin and the word of mouth is growing.
Another brand ambassador is Kai Kazmirek, a German decathlete, who had swelled to 120kg in weight during a complex injury lay-off. After using the suit, his recovery has fastened and what would have taken a year took only three months, Ising claims.
The suit was presented to a select audience at the expansive AB Fitness facility in Port Rashid, Dubai. Yolanda Banda, a marketing executive by profession and a fitness freak, got curious and decided to don the blue kit. “I did it only for 10 minutes but I can still feel my muscles twitching. It is a great feeling,” she said.
The home edition is priced roughly around 12,500 dirhams and can be ordered online from their website.
Getting around Al Quoz is about to become easier, and for a limited time, it won’t cost a dirham.
Dubai’s Roads and Transport Authority (RTA) has expanded its popular Bus On Demand service to Al Quoz, with free unlimited rides available for the first two weeks from July 20.
Once the promotional period ends, fares will return to the standard Dh5 within the zone and Dh7 for interzone trips.
The RTA also confirmed that the service will soon expand to Al Satwa and Mirdif, although launch dates have yet to be announced.
How does Bus On Demand work?
Unlike traditional buses, Bus On Demand doesn’t follow fixed routes or bus stops.
Using the Dubai Bus On Demand app, passengers simply enter their pick-up and drop-off locations. The app then dispatches a shared minibus to collect them, operating much like a ride-hailing service.
Each vehicle can carry up to 13 passengers, offering an affordable alternative to taxis while providing more flexibility than conventional bus routes.
Where is the service available?
With Al Quoz joining the network, Bus On Demand now serves these communities:
- Al Barsha 1, 2 and 3
- Al Karama
- Al Mankhool
- Al Nahda
- Al Qusais
- Al Quoz
- Al Rigga
- Al Warqa’a
- Barsha Heights
- Business Bay
- DIFC
- Downtown Dubai
- Dubai Academic City
- Dubai Investments Park
- Dubai Silicon Oasis
- Jumeirah Village Circle
- Oud Metha
- Port Saeed
Fares after the free period
After the introductory offer, fares will be:
- Dh5 for trips within the same zone
- Dh7 for travel between zones
- Dh2 for trips within Business Bay
- Dh4 for each additional passenger included in the same booking
Operating hours
The service operates:
- Monday to Thursday & Saturday: 5am to midnight
- Friday: 5am to 1am
- Sunday: 8am to midnight
The Bus On Demand service forms part of the RTA’s efforts to provide more flexible first and last-mile public transport options across Dubai, particularly in residential communities not directly served by Metro or traditional bus routes.
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