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Young Dubai businessman behind unique SDaaS for SMEs

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A Dubai-bred young serial entrepreneur is disrupting the local Software as a Service market with a unique AI-driven platform for the Middle East and North Africa (MENA) region, launched at the start of the year.

Called Zoftware, it is “Software Democratisation as a Service, where software products of the people (companies) are recommended by our people (the team), for the people (B2B clients) for any problems they face in their businesses,” says Aayushman Dalmia, 29.

Within the first quarter of operations, Zoftware already has arrangements with a growing list of over 6,000 companies – including the Microsoft and Zoho suites, Google, Adobe and others.

“You can find a packed suite of software just with a generic search, but do you require everything in that or can you customize it? Maybe not. Zoftware is free for the customers while we work with them to understand their needs and even do the work for them in customising solutions from the software companies. Consider us as the Zomato or Tripadvisor for the software industry.

“Avoiding wastage of resources by reducing the gap between the capability knowledge of any software’s offerings and solving the problems of the end users is core to Zoftware’s mission,” says Dalmia, who came up with the idea when he could not find such a solution while searching for his needs himself.

“Zoftware is about marrying software with the best of customer experience. We make it easy for customers to navigate the ocean of software to find the right tools for their business and purpose. We offer deep insights on software and match organisations to the right product, be it for accounting, customer relationship management (CRM), project management, IT, payroll and many more,” says Dalmia, confident his idea will revolutionise the convenience of running a business.

Aayushman Dalmia set up Zoftware after getting stuck with the wrong software as a choice for his family business. Supplied

Zoftware is a unique startup offering a choice of business tools in software with a personalised touch, using Open AI’s ChatGPT, for SME owners and companies. There are plans to take this to India, a huge market for SaaS providers and consumers.

“We have raised 500,000 dollars as a convertible note. And there are plans to raise another $1.5 million in the next round,” he says. “We are aiming for a revenue of $1.5 million by end of 2023.”

The rise of ChatGPT has only become an enabler for the Zoftware team. “Our technical analysts have been nimble to stay ahead on the transformation curve. We are in the process of setting up an AI bot with whom people can converse with, we understand what the customers want from the platform and give them the relevant output data while connecting with the vendors.

“If they want, we can also onboard it for them. With ChatGPT, it can give you out the names, but it cannot do comparisons and the prices that are out there. It cannot help you come to a decision, while we can help find the best value for the clients.

“According to studies, 75 percent of businesses fail in their software implementation. We want to make it to zero, because it is a waste of capital and resources such as time, effort and money. In the SME section, that is not something one can afford. We want to reduce the wastage cycle as much as possible. And we want to build the trust of our customers.”

Zoftware is Dalmia’s latest fruit of labour, coming from his own personal experiences when he saw a gap in the market. He set up Yalla Referral, a referral and benefits platform, is co-founder of an online diamond-purchasing platform Carat Finder and Director of Growth and Innovation at Data Direct Group.

“I remember, in 2018, when I wanted to implement CRM for my sales team, I ended up putting so much effort and money only to realise a year later that I had a complex setup which wasn’t needed at all. Several dollars went in waste apart from the time and effort. Many startups and SMEs may not be able to come out of the wrong direction taken.”

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Dubai announces Dh1.5 billion package to protect jobs and support businesses

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Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum has approved a fresh Dh1.5 billion economic support package aimed at protecting jobs, easing pressure on businesses and strengthening Dubai’s economy during a challenging period for the region.

The latest measures bring the total value of Dubai’s recent economic support initiatives to Dh2.5 billion, following an earlier Dh1 billion package introduced earlier this year.

The new package includes 33 initiatives that will be rolled out over the next three to 12 months, targeting key sectors including tourism, hospitality, trade, education and customs services.

One of the biggest beneficiaries is Dubai’s hotel and tourism industry, with several major fee relief measures announced to reduce operating costs.

Hotels across the emirate will be allowed to postpone 100 per cent of government sales fees on rooms as well as food and beverage services for three months. The relief applies to hotels, hotel apartments and holiday homes.

Dubai has also postponed the Tourism Dirham fee, a charge applied to hotel stays for up to 30 consecutive nights, for the same period. Hotels will additionally be exempt from permit, postponement and cancellation fees related to events.

Retailers and commercial businesses are also expected to benefit, with Dubai removing additional charges linked to sales campaigns and promotional offers. The move is likely to encourage more discounts and shopping promotions across the city over the coming months.

The package further includes streamlined procedures for residency permit issuance and renewals, although detailed implementation guidelines are yet to be announced.

Other sectors receiving support include education, customs, transport and aviation. Measures include deferred licence renewal fees for educational institutions, payment deferrals in the transport sector, an 80 per cent reduction in customs fines and a 50 per cent cut in fees for renewing civil aviation permits.

In a statement shared on X, Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum said the initiatives reinforce Dubai’s economic resilience and competitiveness while strengthening partnerships between the government and private sector.

He added that Dubai remains committed to supporting businesses and residents while continuing to position itself as a leading global economic hub.

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The new rental reality: Why UAE landlords want to see your credit score

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The rental process in the UAE is getting a major digital upgrade, with tenant credit checks slowly becoming part of the leasing journey.

For many residents who have rented abroad, sharing a credit score may already feel familiar. But in the UAE, the concept is still new, and importantly, fully based on tenant consent.

How the new system works

The new Tenant Screening solution, launched by Etihad Credit Bureau in collaboration with UAE PASS, allows landlords to request access to a prospective tenant’s credit score.

Here’s the key detail:

  • Tenants receive a request through UAE PASS
  • They can approve or reject access themselves
  • No credit information is shared without consent

The goal is to create a more transparent and efficient rental process while keeping financial data secure.

Why landlords want it

For landlords, the system offers verified financial insights that may help assess payment reliability, especially for:

  • Luxury properties
  • High-value rentals
  • Multiple post-dated cheque agreements

The credit check is designed to complement existing requirements, such as:

  • Salary certificates
  • Emirates ID
  • Visa verification

How to check your UAE credit score

  1. Visit the official AECB platform or download the app
  2. Log in using UAE PASS or register with:
    • Emirates ID
    • Mobile number
    • Email address
  3. Verify your identity using the OTP sent to your phone
  4. Select Credit Score Report
  5. Pay:
    • Dh10.50 for the score only
    • Dh84 for the full credit report (including VAT)
  6. Receive your score instantly in PDF format

Strong credit profile benefits

While some renters may initially see it as another step, supporters say the system could actually make approvals faster and smoother.

In competitive rental markets such as Dubai and Abu Dhabi, a strong credit profile could help tenants stand out and reassure landlords during the application process.

Officials say UAE PASS plays a critical role by acting as the secure gateway for all approvals, ensuring users remain in control of their personal financial information.

The system is currently optional, but experts believe tenant screening could become increasingly common as the UAE rental market continues to modernise.

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New UAE wage law explained: What workers and employers need to know

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The Ministry of Human Resources and Emiratisation has unveiled strict new rules requiring private sector companies to pay employee salaries on the first day of every month starting June 1, 2026.

The move, introduced under Ministerial Resolution No. 340 of 2026, is part of a wider push to strengthen wage protection and improve labour compliance across the UAE.

Salaries must be paid on time

Under the new regulation:

  • Salaries for the previous month must be transferred through the approved Wage Protection System (WPS) or another authorised payment platform.
  • Any payment made after the due date will officially be considered delayed.

The ministry also stated that companies must provide proof and documentation confirming salary transfers.

What happens if companies delay salaries?

Authorities outlined escalating penalties that become more severe the longer salaries remain unpaid.

From Day 2:

  • Companies enter electronic monitoring
  • Warning notices are issued

From Day 5:

  • Suspension of new work permits may begin
  • Employers are formally notified to clear the unpaid wages

From Day 11:

  • Administrative fines apply for repeat violations
  • Companies may be downgraded to the third business classification category

From Day 16:

  • Labour disputes may be automatically registered for workers
  • More permit restrictions could follow, especially for larger companies and sectors such as:
    • Construction
    • Transport
    • Cleaning
    • Security
    • Recruitment services

From Day 21:

For companies employing 50 or more workers, repeated violations could lead to:

  • Referral to public prosecutors
  • Asset seizure orders
  • Travel bans on company officials

When is a company still considered compliant?

The ministry clarified that businesses remain compliant if they transfer:

  • At least 85% of total wages are on time

Employees also won’t be classified as unpaid if missing amounts are linked to legally documented deductions.

Some sectors exempt

The decision excludes:

  • Short-term permits under three months
  • Fishing boats
  • Citizen-owned taxis
  • Banks
  • Places of worship

The UAE has long pushed for stronger worker protections, but this marks one of the toughest enforcement frameworks yet for salary delays.

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